Food and Beverage Marketing Manager - Maryland

Hanover, MD (Unknown)

$58K/yr – $80K/yrMid Level1+ years expFull time

Posted 1 day ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and orchestrate the venue’s sales and marketing strategy, driving traffic and sales through programs, events, partnerships, and data-driven campaigns, while leading cross-functional collaboration with General Managers and the Marketing team.

  • Lead field and digital marketing, events, and social content initiatives.
  • Build external partnerships and influencer/community programs.

Job Description

Responsibilities

  • Translate business goals into marketing strategies and objectives that facilitate overall business growth including creating and implementing innovative and effective sales and marketing programs to drive traffic and increase sales.
  • Manage day-to-day activities of the sales strategy in the categories of promotion, engagement and conversion.
  • Book, plan and confirm happy hour and promotional parties.
  • Book, plan and manage private events and corporate functions of 50 people or less.
  • Work with the General Managers and Director of Marketing on strategies and initiatives that drive sales.
  • Field marketing activities and promotions including office, convention, and other outreach programs.
  • Work with the Marketing team and manage staff to drive data collection through online sweepstakes and contests, onsite and offsite.
  • Execute SMS promotional campaigns that drive traffic to the venues during set off days and hours.
  • Send follow ups and confirmation emails to guests.
  • Submit weekly sales sheets reports.

Requirements

  • Bachelor's degree in marketing or related field or equivalent and 1-3 years of experience in a hospitality or hotel sales and marketing setting, or an equivalent combination of education and experience.
  • Must speak fluent English; bilingual preferred.
  • Must be able to obtain and maintain licensure as required by the State Gaming Agency for the position.

Preferred

  • bilingual preferred

Benefits

  • Comprehensive group health benefits for full-time and part-time Team Members and their eligible dependents. Other benefits for full-time and part-time Team Members may include:
  • Free Basic Life Insurance
  • Free Short Term & Long-Term Disability
  • Generous retirement savings options
  • Paid Time Off
  • Tuition Reimbursement
  • On-site Wellness center for Team Members and eligible dependents (Maryland Property only)
  • Training and pathways for career growth
  • Robust Rewards & Recognition Programs
  • Annual Merit Based Pay Increases

Marketing Team

Marketing Roles Posted (Last 30 Days)
4