FLEX Director, Content Marketing

Bethesda, MD (Remote)

$57/hr – $76/hrDirector/Executive8+ years expFull time

Posted 4 months ago

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Job Summary

Drive content strategy and production for Marriott Boutiques, leading cross-functional content creation and platform decisions across ecommerce channels.

  • Must-have: 8+ years of ecommerce marketing with content production leadership.
  • Standout: Manage multiple agencies, calendars and budgets.
  • Standout: Executive producer for Boutique content delivering high-quality creative.

Job Description

Responsibilities

  • Conceive and execute content strategies that support key brand objectives, growth drivers and business timelines.
  • Manage integrating content into marketing channels and website both directly and via agencies or internal partners.
  • Develop plans to maximize marketing budget in partnership with agencies and internal resources to drive business objectives.
  • Produce and communicate content plans and optimizations.
  • Collaborate with others in marketing to produce 360 degree marketing touchpoints.
  • Contribute to the overall strategy of the Retail business and clearly communicate our objectives internally.
  • Develop KPIs to evaluate content success and continuously refine the platform strategy based on data insights and stakeholder input.
  • Serve as the executive producer for Boutiques content, providing creative direction and ensuring all content projects meet the highest quality standards.
  • Lead the production process with a collaborative mindset, ensuring transparency and inclusion across all stakeholders.
  • Incorporate feedback from multiple sources—marketing, brand, leadership, and merchandising teams—into the creative process without compromising quality or vision.

Requirements

  • 4-year degree from an accredited university.
  • 8+ years of relevant professional experience in ecommerce marketing demonstrating progressive career growth and a pattern of exceptional performance.
  • Demonstrable experience managing production of marketing and website content
  • Experience developing and executing against a marketing calendar, inclusive of gaining alignment and allocating resources.
  • Experience managing multiple agencies against timelines and budgets.

Preferred

  • Hands-on experience developing owned channel marketing or running an ecommerce platform.
  • Proven track record leading marketing for a homewares, luxury or gift industries preferred.
  • Experience managing social media channels.
  • Experience with generative AI tools for content generation.

Benefits

  • All locations offer 401(k) plan, stock purchase plan, discounts at Marriott properties, commuter benefits, employee assistance plan, and childcare discounts. Benefits are subject to terms and conditions, which may include rules regarding eligibility, enrollment, waiting period, contribution, benefit limits, election changes, benefit exclusions, and others. Click here to learn more.
  • Full-time positions also offer coverage for medical, dental, vision, health care flexible spending account, dependent care flexible spending account, life insurance, disability insurance, accident insurance, adoption expense reimbursements, and paid parental leave.
  • Washington Applicants Only : Employees will accrue paid sick leave, 0.0384 PTO balance for every hour worked and be eligible to receive minimum of 9 holidays annually.
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Marriott International

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Marriott International, Inc. is based in Bethesda, Maryland, USA, and encompasses a portfolio of approximately 9,000 properties across more than 30 leading brands in 141 countries and territories. Its heritage can be traced to a root beer stand opened in Washington, D.C., in 1927 by J. Willard and Alice S. Marriott. Marriott International is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture. Marriott International does not discriminate on the basis of disability, veteran status or any other basis protected under federal, state or local laws. Community Guidelines: We reserve the right to remove without any notice content that we determine in our sole discretion is offensive or illegal, contains personally identifiable information, trademarks or copyrights belonging to a third party, advertises a third party’s products or services, or is otherwise inappropriate. Application Tips: We encourage job seekers to protect themselves from email and recruiting scams. Please note: 1) We do not accept applications via email or fax; 2) We never ask for money as part of the application process; 3) We only contact job applicants from approved email domains. Please find more information about Marriott International’s job application process and approved email address domains here: http://www.careers.marriott.com/tips-for-applying/

Founded in 1987
Bethesda, MD, US
204K employees (2,658 in marketing)
77% recommend to a friend
86% CEO approval

Traffic Signals

Monthly Visitors
54.9M
Monthly Google Ads Budget
$2.5M
Traffic Source Mix
Search
39.2%
Direct
45.2%
Referral
12.8%
Social
0.7%
Paid
1.9%

Headcount Trend

Current headcount: ~212.2K

Marketing Team

Marketing Team Size
2,015 (1% of company)
Median Career Experience
18 years
Median Tenure
10.6 years
Marketing Roles Posted (Last 30 Days)
16

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