Responsibilities

• Support MARRIOTT MEDIA’s Account Management team in populating advertiser reporting templates, preparing dashboards for advertiser-facing reporting, and leading readouts with advertisers.
• Translate campaign and performance data into clear insights and actionable recommendations for advertising partners.
• Assist the Account Management team with implementing the measurement and reporting roadmap.
• Contribute to reporting capabilities by helping maintain reporting templates, QA processes, and documentation.
• Collaborate with the Sales & Partnerships team to align reporting needs with business objectives.
• Coordinate with internal stakeholders to document reporting deliverables and contribute to the creation of custom measurement solutions.
• Build and troubleshoot advertiser specific reporting dashboards and templates as needed.
• Answer internal questions related to measurement and reporting.
• Regularly validate all Marriott advertiser measurement and campaign performance.
• Implement optimization opportunities on reporting capabilities / tools.

Requirements

• Bachelor's degree in Business, Economics, Marketing, Data Science, or related field.
• 3+ years of experience in digital media or other digital business with a strong analytical background and experience.
• Strong technical and analytical foundation, with experience in data-driven decision-making and marketing analytics.
• Proven experience driving analytical insights and answering technical/data questions for both technical and non-technical stakeholders.
• Strong conceptual skills and demonstrated ability to translate theoretical concepts into analytical or research methodologies and tools.

Preferred

• Master’s degree in Business, Economics, Marketing, Data Science, or related field.
• SQL and PySpark experience.
• Familiarity with media advertising reporting.
• Strong strategic and critical thinking skills; bias towards data-based decision making with the ability to break down complex problems and formulate plans.
• Excellent collaboration and communication skills.
• Base understanding and adherence to the principles of data quality management, Agile, data privacy and modern marketing best practices.
• Knowledge of measurement and analytics across digital marketing and media channels, including reporting frameworks and analytical models.
• Familiarity with core measurement science concepts, including experimentation and measurement frameworks (A/B testing, matched market, MMM, etc.), statistical sampling techniques and hypothesis testing, power analysis, and synthetic control.
• Familiarity with media channels, marketing technology, marketing operations, audience segmentation, and customer data strategies.

Benefits

• All locations offer 401(k) plan, stock purchase plan, discounts at Marriott properties, commuter benefits, employee assistance plan, and childcare discounts. Benefits are subject to terms and conditions, which may include rules regarding eligibility, enrollment, waiting period, contribution, benefit limits, election changes, benefit exclusions, and others. Click here to learn more.
• Full-time positions also offer coverage for medical, dental, vision, health care flexible spending account, dependent care flexible spending account, life insurance, disability insurance, accident insurance, adoption expense reimbursements, and paid parental leave.
• Washington Applicants Only : Employees will accrue paid sick leave, 0.0384 PTO balance for every hour worked and be eligible to receive minimum of 9 holidays annually.
• Marriott HQ is committed to a hybrid work environment that enables associates to Be connected. Headquarters-based positions are considered hybrid, for candidates within a commuting distance to Bethesda, MD; candidates outside of commuting distance to Bethesda, MD will be considered for Remote positions.
• Marriott International is the world’s largest hotel company, with more brands, more hotels and more opportunities for associates to grow and succeed. Be where you can do your best work, begin your purpose, belong to an amazing global team, and become the best version of you.