Field Marketing Specialist

Traverse City, MI (On-site)

$21/hr – $32/hrMid LevelFull time

Posted 3 months ago

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Job Summary

Drive BathWorks’ on-site event marketing by generating leads and scheduling consultations.

  • Execute in-person campaigns at home shows, festivals, and retail events
  • Must-have: Strong communication and people skills to engage homeowners
  • Standout: Paid travel and clear path to growth into Marketing or Outside Sales roles

Job Description

Responsibilities

  • Execute in-person marketing campaigns at home shows, festivals, and retail events
  • Engage with homeowners and build interest in our services
  • Generate and qualify leads through conversation
  • Schedule in-home consultations using a proven process
  • Support event setup and brand presentation
  • Represent BathWorks with energy, professionalism, and consistency

Requirements

  • Strong communication skills and natural people skills
  • Driven, goal-oriented, and motivated by performance
  • Interest in marketing, brand promotion, or sales
  • Reliable transportation and valid driver’s license
  • Able to lift 20–30 lbs for event setup
  • Available 10–20 hours per week (Wednesday through Sunday)
  • Open to traveling to regional events (Grand Rapids, Kalamazoo, Lansing, Muskegon, Traverse City, Midland)

    Benefits

    • Paid travel to events
    • Hands-on experience in lead generation and customer acquisition
    • Growth into full-time Marketing, Event Leadership, or Outside Sales roles
    • Clear advancement path based on performance
    BathWorks of Michigan logo

    BathWorks of Michigan

    BathWorks is a remodeling company specializing in one-day bath renovations. With over 50 years combined experience and 8,000 instillations, BathWorks is here to simplify the process of your remodel!

    Founded in 2020
    Byron Center, Michigan, USA
    38 employees (12 in marketing)

    Traffic Signals

    Monthly Visitors
    5.1K
    Monthly Google Ads Budget
    $5.5K
    Traffic Source Mix
    Search
    53.5%
    Direct
    20.5%
    Referral
    12.5%
    Social
    12.1%
    Paid
    1.2%

    Headcount Trend

    Current headcount: ~38

    Marketing Team

    Marketing Team Size
    7 (18% of company)
    Median Career Experience
    4.5 years
    Median Tenure
    2.9 years