Field Marketing Manager - US

Reston, VA (On-site)

$125K/yr – $150K/yrMid Level3+ years expFull time

Posted 3 days ago

Job Summary

Own and drive the APAC operational marketing plan, lead demand generation collaboration with sales, and oversee regional events, campaigns, and budget while coordinating with cross-functional teams to deliver localized campaigns.

  • Own and manage regional demand generation and alignment with sales
  • Lead local events, campaign assets, and budget management in APAC

Job Description

Responsibilities

  • Defining and executing the operational marketing plan for the strategic geographies in the APAC region aligned to the local sales objectives
  • Manage the Demand Generation funnel in region working very closely with the Demand Generation team and Sales Leaders to review Demand performance for the region, ensure MQLs are followed up, feedback on the level or appropriateness for the region and engaging with weekly review with sales leadership to manage the deliverables.
  • Manage operations for internal and external events, online and physical (local kick offs, client, tradeshows, conferences, etc.)
  • Support the delivery and in region amplification of the company's communication strategy.
  • Work in close collaboration with the other teams of the marketing department to both implement and where appropriate propose a localized and relevant marketing campaigns.
  • Develop supporting campaign assets and collaterals that are region specific
  • Analyze campaign and spot potential area of improvement
  • Conduct market and competition analysis for the region
  • Manage marketing budget spend for APAC region

Requirements

  • 3-5 years' experience in B2B marketing, IT/software environment is a plus The role will require the ability to set a Field marketing strategy and plans with the appropriate teams, but also work collaboratively to deliver on the tactics. This is a hands on role where the expectation is to be able to cover all aspects
  • Business School degree or equivalent in Marketing
  • Understanding and good knowledge of Inbound and marketing automation practices (Hubspot and 6Sense in particular or similar type solutions) and use of CRM (Salesforce)
  • Manage multiple projects and meet assigned deadlines in a fast-paced environment
  • Self-motivated, detailed-oriented, Problem-solving ability
  • Autonomous and ability to work independently
  • Good communication and collaboration skills
  • Languages: English (Fluent) other European Languages is a plus but not a necessity
  • Ability to write content and deliver presentations to internal and external audiences
  • Limited international travel required, so willingness to travel is important.

Benefits

  • Beyond the Job
  • We're proud of our focus on Environment, Social and Governance as well as the passion we display for the communities where we live and work.
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Expereo

3.0 Glassdoor

Expereo is a Manage Network as a Services company that connects people, places and things anywhere. We empower global companies to be future-ready. Meeting the business demands of today and accelerating performance and growth for tomorrow. We deliver secure, global network connectivity to enterprise and government sites in over 190 countries, providing a global service that delivers what a network needs – from design and deployment, to management. Our offices are located across the globe in the Netherlands, the United Kingdom, Poland, United States, Singapore, Philippines, United Arab Emirates, Argentina, Brazil, and Spain.

Founded in 2004
Amsterdam, North Holland, NLD
482 employees (10 in marketing)
46% recommend to a friend
52% CEO approval

Salaries

Posted range

$125K/yr – $150K/yr

Taken straight from the job posting.

See all Expereo salaries

Marketing Team

Marketing Team Size
10 (2% of company)
Median Career Experience
20 years
Median Tenure
1 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
4.9K
Monthly Google Ads Budget
$19.3K
Traffic Source Mix
Search
35.9%
Direct
15.3%
Referral
44.7%

Headcount Trend

Current headcount: ~482

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Field Marketing Manager - US

Expereo · Reston, VA · On-site