Responsibilities

• Research and identify social media influencers across various platforms (e.g., Instagram, TikTok, YouTube, etc.) who align with our clients' brand values and campaigns.
• Stay on top of social media trends, emerging platforms, and viral content to inform sourcing strategies.
• Evaluate influencers based on engagement metrics, audience demographics, and content quality.
• Maintain and update a database of influencers, ensuring detailed and organized records.
• Collaborate with the team to brainstorm and develop creative campaign ideas.
• Assist in outreach to influencers, including drafting initial communications and follow-ups.

Requirements

• Passionated about social media, influencer culture, and consumer brands.
• A deep understanding of the digital landscape, including trends, memes, and pop culture phenomena.
• Strong research skills and a knack for identifying emerging talent.
• Excellent organizational and communication skills.
• Self-motivated and capable of working in a fast-paced environment.

Benefits

• Hands-on experience in influencer marketing and talent sourcing.
• Insight into the workings of a fast-growing marketing agency.
• Networking opportunities with industry professionals and creators.
• The chance to shape the influencer landscape for leading consumer brands.
• School Credit!