External Communications Coordinator

New York City, NY (On-site)

$56K/yr – $94K/yrMid Level1+ years expFull time

Posted 2 weeks ago

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Job Summary

Co-manage enterprise media relations and executive storytelling to align Macy\'s brand narrative with business milestones, while coordinating high-profile events and media opportunities for senior leaders.

  • Own daily enterprise media reporting and briefing materials for senior leaders.
  • Coordinate media outreach, on-site support, and briefing packs around campaigns, launches, and events.
  • Partner with agencies and internal teams to ensure consistent, business-aligned narratives across corporate communications.

Job Description

Responsibilities

  • Support brand and corporate initiatives, including campaigns, collaborations, product launches, events, and cross-functional communications.
  • Draft, edit, and coordinate media materials, including press releases, executive talking points, key messages, briefing documents, media lists, and FAQs.
  • Coordinate executive media opportunities by supporting media outreach, preparing briefing materials, managing logistics, and providing on-site support as needed.
  • Manage operational responsibilities, including budget tracking, purchase order creation, invoice processing, vendor management, internal updates, reporting, media database maintenance, media list management, and media website administration.
  • Monitor and track media coverage related to brand and corporate announcements, and develop coverage reports, project summaries, and quarterly recaps.
  • Co-lead the development and distribution of the daily enterprise media report for senior leaders across Macy’s, Inc.
  • Provide on-site support for key brand and signature events, including the Macy’s Flower Show, Macy’s 4th of July Fireworks, Macy’s Thanksgiving Day Parade, and Black Friday activities; this requires availability during evenings, early mornings, weekends, and holidays.
  • Foster an inclusive and respectful environment that strengthens relationships and supports authentic connections with colleagues, customers, and communities.
  • Manage team calendars, key milestones, and leadership meetings, while maintaining planning documents, editorial calendars, reporting trackers, and shared resources to support efficient execution.
  • Coordinate day-to-day activities with external PR agencies, vendors, and brand partners by developing media briefs, tracking deliverables, and managing timelines.
  • Support corporate and financial communications initiatives as needed, including media monitoring, coverage tracking, reporting, and post-announcement recaps related to company updates, business milestones, and enterprise communications.
  • Partner with the Corporate Communications team to ensure brand and product storytelling aligns with Macy’s, Inc.’s business priorities, leadership visibility goals, and corporate narrative.
  • Foster an environment of acceptance and respect that strengthens relationships, and ensures authentic connections with colleagues, customers, and communities.
  • In addition to the essential duties mentioned above, other duties may be assigned.

Requirements

  • A bachelor’s degree or equivalent work experience in a related field is encouraged to apply. 1-3 years of experience in communications, public relations, journalism, or a related field (internships included). Prior retail experience a plus.
  • This role involves performing essential job functions such as communication, collaboration, and use of office and computer systems. Responsibilities include the ability to access and review written and electronic information, and to move within the work environment and interact with workplace materials as needed to carry out job responsibilities.
  • Able to work a flexible schedule based on department and company needs.
  • Able to travel occasionally for local and national events and media opportunities.

Preferred

  • Prior retail experience a plus

Benefits

  • Join a team where work is as rewarding as it is fun! We offer a dynamic, inclusive environment with competitive pay and benefits.
  • Enjoy comprehensive health and wellness coverage and a 401(k) match to invest in your future.
  • Prioritize your well-being with paid time off and eight paid holidays.
  • Grow your career with continuous learning and leadership development.
  • Plus, build community by joining one of our Colleague Resource Groups and make a difference through our volunteer opportunities.
  • Some additional benefits we offer include: - Merchandise discounts - Performance-based incentives - Annual merit review - Employee Assistance Program with mental health counseling and legal/financial advice - Tuition reimbursement
Macy's logo

Macy's

3.4 Glassdoor

Macy's is America’s store for life. The largest retail brand of Macy's, Inc. (NYSE:M) delivers quality fashion at affordable prices to customers at approximately 640 locations in 43 states, the District of Columbia, Puerto Rico, and Guam, as well as to customers in more than 100 international destinations through leading e-commerce site macys.com. Macy's inspires fashion exploration and discovery through the most desired family of exclusive brands for her, for him, for the home, and via our dynamic mobile and social platforms. We know the power of celebration, demonstrated through decades of memorable experiences created during Macy's 4th of July Fireworks® and Macy's Thanksgiving Day Parade®, as well as spectacular fashion shows, culinary events, flower shows, and celebrity appearances. Macy's flagship stores – including New York City’s Herald Square – are internationally renowned and preeminent destinations for tourists. With the collective support of our customers and employees, Macy's builds community and helps make a difference in every market we serve, supporting local and national charities by giving nearly $50 million each year, plus 146,000 hours of volunteer service. For more than 160 years, Macy’s has, and continues to, make life shine brighter for our customers, colleagues, and communities.

New York, New York, USA
80K employees (6,853 in marketing)
56% recommend to a friend
62% CEO approval

Traffic Signals

Monthly Visitors
72.9M
Traffic Source Mix
Search
6.9%
Direct
64.3%
Referral
23.1%
Social
4.3%
Paid
1.2%

Headcount Trend

Current headcount: ~80.4K

Marketing Team

Marketing Team Size
4,655 (6% of company)
Median Career Experience
12 years
Median Tenure
6.8 years
Marketing Roles Posted (Last 30 Days)
5

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