Executive Director, Intellectual Property & Licensing, Office of Communications and Marketing

Knoxville, TN (On-site)

Salary Not AvailableSenior Level8+ years expFull time

Posted 2 months ago

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Job Summary

Own the university’s brand IP and licensing agenda, translating protection, licensing, and campus collaboration into a revenue- and brand-protective engine that scales across UTK’s trademarks and copyrights.

  • Develop and implement a comprehensive IP strategy aligned with UTK’s mission, brand stewardship, athletic vision and partnership objectives.
  • Provide executive oversight of trademark licensing, retail brand commercialization, and related licensing agreements that advance and protect the University’s brand while driving revenue growth across key licensing categories.
  • Work closely with campus brand teams to ensure consistency across all assets and channels.

Job Description

Own the university's brand IP strategy and licensing program, aligning protections, revenue generation, and campus partnerships to safeguard UTK's marks while enabling strategic licensing and commercial opportunities.

  • Develop and implement a comprehensive intellectual property strategy aligned with UTK’s mission, brand stewardship, athletic vision and partnership objectives.
  • Provide executive oversight of trademark licensing, retail brand commercialization, and related licensing agreements that advance and protect the University’s brand while driving revenue growth across key licensing categories.
  • Work closely with the brand creative teams within campus and athletic departments to ensure consistency across all.
  • Lead contract and vendor agreements with licensing contracts and retail distribution rights.
  • Lead the interpretation and application of UTK, UT System, state and federal intellectual property policies while actively participating in the identification, maintenance, and need for other policies.
  • Work with the licensing team members to manage budgets, revenue distribution, and financial reporting related to their licensing activities.
  • Advise senior leadership on risks, opportunities, and emerging trends affecting branding and commercialization.
  • Oversee and evaluate brand-related intellectual property disclosures, protection strategies, prosecution, portfolio management, and maintenance, specifically for university trademarks and copyrights.
  • Manage and direct relationships with outside counsel and service providers.
  • Ensure compliance with applicable state, federal and collegiate regulations.
  • Collaborate with campus partners including athletics, campus operations, research administration, corporate engagement, and advancement.
  • Serve as a trusted advisor to campus units on brand intellectual property and commercialization matters.
  • Promote a culture of innovation and asset development through education, outreach, and training related to intellectual property, trademark licensing and copyright.
  • Lead, mentor, and develop a high-performing intellectual property and licensing team.
  • Establish performance metrics and reporting structures to assess impact and continuous improvement.
  • Location: Knoxville, Tennessee
  • Advanced degree in business, marketing, intellectual property, law or a related field.
  • Experience at a university or within a corporate intellectual property division or firm is preferred.
  • highly competitive benefits package that includes health insurance and retirement plans through the State of Tennessee
  • generous annual and sick leave accruals
  • longevity pay
  • tuition waivers and discounts
  • and more
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