Executive Director, Integrated Growth Media

Minneapolis, MN (Remote)

Salary Not AvailableDirector/Executive10+ years expFull time

Posted 7 weeks ago

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Job Summary

Own the integrated growth and performance agenda, turning cross-channel media, analytics, and AI initiatives into measurable outcomes for franchise clients.

  • Cross-functional ownership across paid media, SEO, analytics, CRO, and creative strategy aligned to client goals.
  • Build scalable systems and workflows that translate data into actionable strategic recommendations.
  • Develop executive relationships and lead AI-enabled innovation while maintaining strategic integrity.

Job Description

Responsibilities

  • Lead the evolution of Hot Dish Advertising’s integrated media and performance practice.
  • Build scalable systems that connect media, SEO, analytics, CRO, and creative strategy.
  • Partner with executive leadership on agency growth, innovation, and market positioning.
  • Identify emerging opportunities across media, analytics, attribution, AI, SEO, and consumer behavior.
  • Oversee the agency’s reporting and media technology ecosystem.
  • Direct cross-channel strategies across paid media, SEO, and analytics.
  • Ensure teams align around client business goals, audience insights, and measurable outcomes.
  • Facilitate the technology, processes and training to enable teams to translate data and performance insights into actionable strategic recommendations.
  • Drive collaboration across disciplines to deliver cohesive, business-focused solutions.
  • Lead AI innovation and adoption across the organization to improve efficiency, scalability, and performance while ensuring responsible use and strategic integrity.

Requirements

  • 10+ years of experience leading media strategy, performance marketing, integrated demand generation, or growth marketing initiatives.
  • 5+ years leading and developing high-performing agency teams.
  • Proven success building scalable growth systems that drive measurable business outcomes.
  • Deep expertise across: Paid Media; SEO; Analytics; Media Attribution; Brand and Performance Media; B2B and B2C Marketing
  • Demonstrated ability to direct and guide cross-functional specialists while maintaining strategic oversight of the work.
  • Experience leading strategic client relationships, new business and executive-level presentations.
  • Strong operational and organizational leadership skills.
  • Franchise marketing and EOS experience preferred.
  • Experience leading AI-enabled workflows or innovation initiatives preferred.
  • Excellent communication, presentation, and strategic storytelling skills.
  • Ability to thrive in a fast-paced, entrepreneurial agency remote environment where collaboration and adaptability are essential.

Preferred

  • The Ideal Candidate: Thinks like a business strategist, not a channel manager.
  • Leads through vision, accountability, and collaboration.
  • Balances strategic leadership with practical operational direction.
  • Understands how to connect marketing activity to business growth.
  • Builds high-performing teams and scalable systems.
  • Pushes innovation while maintaining accountability and excellence.
  • Elevates the thinking, quality, and impact of the work across the team.
  • Thrives in fast-moving environments where leaders wear multiple hats and stay closely connected to clients and team performance.

Benefits

  • Equal opportunity employer.
Hot Dish Advertising logo

Hot Dish Advertising

Only Hot Dish Advertising can give you over two decades of industry-leading expertise, a proven track-record of results and an award-winning suite of custom solutions. As a full-service FranFocusedTM and BrandFocused advertising and marketing agency, we not only create your brand strategy and produce the creative for your campaign—we place it. Whether you’re looking to market to potential franchisees, employees or consumers, we know how to market a franchise brand and speak in a language that sparks conversations and drives results. Discover what Hot Dish can do for your franchise brand today.

Founded in 1999
Minneapolis, Minnesota, USA
41 employees (14 in marketing)

Traffic Signals

Monthly Visitors
1K
Traffic Source Mix
Search
57.6%
Direct
24.2%
Referral
4.7%
Social
12.6%
Paid
0.8%

Headcount Trend

Current headcount: ~41

Marketing Team

Marketing Team Size
9 (22% of company)