Responsibilities

• Build, lead, and grow BGBx's integrated Media practice by defining its vision, strategy, operating model, and service offerings.
• Establish best practices, scalable processes, and strategic partnerships that differentiate BGBx's media capabilities and drive client success.
• Recruit, develop, and lead a high-performing media team while fostering a culture of collaboration, innovation, accountability, and continuous improvement.
• Ensure media strategies are data-driven, measurable, and aligned with client business objectives while evolving capabilities to meet changing market demands.
• Serve as the executive media lead for key client relationships, providing strategic counsel across media strategy, audience planning, investment, and performance optimization.
• Partner with Account, Strategy, Creative, and Consulting teams to deliver integrated communications solutions that achieve client business objectives.
• Build trusted executive-level client relationships that drive long-term partnerships, client satisfaction, and organic growth.
• Own the Media practice's revenue, profitability, and growth objectives, including P&L responsibility.
• Develop and execute strategies to generate new business, expand existing client relationships, and build a sustainable pipeline of growth opportunities.
• Lead or support new business pitches, RFPs, and strategic presentations while representing BGBx through industry relationships, thought leadership, and networking.

Requirements

• Bachelor's degree required
• 15+ years of progressive media leadership experience within a healthcare advertising agency, communications agency, media agency, or related organization.
• Proven success building and scaling a media practice or business unit, with responsibility for driving revenue growth, business development, and P&L performance.
• Demonstrated track record of winning new business, expanding existing client relationships, and leading executive-level client engagements.
• Deep expertise in omnichannel media strategy, planning and buying, digital media, search, social, programmatic, analytics, measurement, and emerging media technologies.
• Strong entrepreneurial mindset with exceptional business development, financial, and strategic leadership skills.
• Proven ability to build, lead, and develop high-performing, cross-functional teams while fostering a collaborative, client-focused culture.
• Exceptional executive presence with outstanding communication, presentation, and relationship-building skills.
• Demonstrates behaviors consistent with BGBx's Cultural Norms and Core Values, with a commitment to innovation, continuous improvement, and delivering measurable client impact.

Preferred

• Advanced degree preferred.
• Demonstrated track record of winning new business, expanding existing client relationships, and leading executive-level client engagements.
• Deep expertise in omnichannel media strategy, planning and buying, digital media, search, social, programmatic, analytics, measurement, and emerging media technologies.
• Strong entrepreneurial mindset with exceptional business development, financial, and strategic leadership skills.
• Proven ability to build, lead, and develop high-performing, cross-functional teams while fostering a collaborative, client-focused culture.
• Exceptional executive presence with outstanding communication, presentation, and relationship-building skills.
• Demonstrates behaviors consistent with BGBx's Cultural Norms and Core Values, with a commitment to innovation, continuous improvement, and delivering measurable client impact.