Events and Brand Experience Lead

San Francisco, CA (Hybrid)

$160K/yr – $200K/yrSenior Level5+ years expFull time

Posted 6 weeks ago

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Job Summary

Own high impact event production for key moments, guiding strategy, production, and on site execution with a close tie to pipeline and executive audiences.

  • Event Strategy & Production: lead high profile events, vendor management, venue selection, and creative direction to drive brand impact and measurable pipeline.
  • Culture & Workplace Experience: collaborate to build employee programs that reinforce Column culture and engagement.
  • GTM Alignment: partner with go-to-market teams to shape event programs that deepen executive relationships and advance revenue goals.

Job Description

Responsibilities

  • Own strategy and execution for Column's highest-stakes internal and external moments — customer-facing events, company offsites, board meetings, brand activations, and conference presence.
  • Partner with our Workplace Experience Manager to build employee engagement programming that reflects and reinforces Column's culture.
  • Run the full production stack: vendor sourcing, venue selection, creative direction, communications, budget management, and day-of execution.
  • Work with GTM to develop event strategies that generate pipeline and deepen relationships with the people who matter most to our business.
  • Be on the ground at high-priority events — present, adaptable, and always three steps ahead.
  • Contribute to broader marketing campaigns and brand initiatives as Column continues to grow.

Requirements

  • 5+ years of experience in event production, experiential marketing, or brand activation roles—ideally at a high-growth startup or creative agency.
  • Demonstrated success executing high-profile, detail-rich events under tight timelines.
  • Outstanding project management skills and ability to multitask in fast-paced environments.
  • A strong aesthetic sensibility and eye for brand cohesion.
  • Scrappy, resourceful, and humble—you’re just as comfortable building a strategy deck as you are taping down cables.
  • Excellent written and verbal communication skills; comfort interfacing with executives and VIPs.
  • Willingness to travel and adapt on the fly.

Benefits

  • 🏥 Comprehensive health, dental, and vision plans, including options that are 100% covered by Column for you and 100% covered for your dependents!
  • 👶 Comprehensive family planning and fertility benefits via partnership with Carrot, including reimbursement of up to $20,000 in qualified expenses
  • 💳 FSA and HSA account options to enable use of pre-tax money for medical and dependent care expenses
  • 📈 401k plan, including self-directed brokerage options
  • 🌴 Flexible time-off policy - take the time off that you want and need to relax and recharge
  • 👶 100% paid parental leave, including 16 weeks for birth mothers, 12 weeks for primary caregivers, and 8 weeks for secondary caregivers
  • 🍽️ Catered lunches and dinners for SF employees
  • 🚆 Commuter benefits
  • 🎉 Regular team building events, including annual offsite
Column logo

Column

5.0 Glassdoor

The only nationally chartered bank built to enable developers and builders to create new financial products.

Founded in 2021
San Francisco, California, USA
149 employees (10 in marketing)
100% recommend to a friend

Traffic Signals

Monthly Visitors
80K
Traffic Source Mix
Search
32.9%
Direct
52%
Referral
11.2%
Social
2.2%
Paid
1.3%

Headcount Trend

Current headcount: ~149

Marketing Team

Marketing Team Size
10 (7% of company)