Event and PR Manager - Hybrid role

Schiller Park, IL (Hybrid)

$70K/yr – $80K/yrMid Level5+ years expFull time

Posted 3 months ago

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Job Summary

Drive end-to-end trade show and event programs and PR for ePac to generate leads, brand exposure, and cross-functional alignment.

  • Own planning and execution for 10+ national/regional trade shows with unified branding.
  • Must-have: 5+ years in events, PR, or integrated marketing with cross-functional work.
  • Standout: PR strategy ownership and media relationship building.

Job Description

Responsibilities

  • Trade Show Management & Execution: Own end-to-end planning and execution of 10+ national and regional trade shows annually (e.g., Expo West, Fancy Foods, key vertical events)
  • Coordinate booth strategy, logistics, staffing, and on-site execution to ensure a best-in-class brand presence
  • Partner with Sales to align pre-show outreach, meeting scheduling, and post-show follow-up workflows
  • Manage vendors, booth assets, shipping, and timelines across all events
  • Track and report on trade show ROI, including leads generated, pipeline contribution, and cost efficiency
  • Travel to and attend key events, ensuring seamless execution and team coordination on-site
  • Event Planning & Coordination: Plan and execute a variety of events, including customer events, webinars, internal meetings, sales kickoffs, and executive events
  • Develop event strategies aligned to marketing and sales priorities (lead generation, customer engagement, brand building)
  • Manage event budgets, timelines, vendors, and logistics
  • Coordinate cross-functional stakeholders (Sales, Marketing, Customer Success, Operations, Leadership)
  • Ensure consistent branding, messaging, and experience across all events
  • Measure and report on event performance and impact
  • Public Relations (PR) Program Management: Own and execute ePac’s PR strategy to increase brand awareness and industry visibility
  • Draft and distribute press releases, media pitches, and thought leadership content
  • Build and manage relationships with industry media, editors, and journalists
  • Identify and secure speaking opportunities, media placements, and contributed content
  • Partner with internal stakeholders to develop compelling stories (product launches, expansions, customer success, innovation) and track PR performance, including media coverage, impressions, and share of voice

Requirements

  • Bachelor’s degree in marketing, communications, or a related field.
  • 5+ years of experience in events, PR, or integrated marketing roles (B2B or CPG experience preferred)
  • Proven track record managing trade shows and large-scale events
  • Strong writing and storytelling skills (press releases, award submissions, media pitches)
  • Excellent project management and organizational skills with attention to detail
  • Ability to manage multiple projects simultaneously in a fast-paced environment
  • Experience working cross-functionally with sales and marketing leadership teams
  • Willingness to travel (approximately 20–30%)
  • Proficiency in Salesforce; experience with Salesforce Marketing Cloud is a plus.

Preferred

  • Proficiency in Salesforce; experience with Salesforce Marketing Cloud is a plus.

Benefits

  • 3 Medical Options
  • Dental
  • Vision
  • Employer paid Short and Long term disability
  • 401K with employer match
  • 120 hours Paid Time off
  • Paid holidays
  • Potential for company bonus
  • and more!