Event Marketing Specialist (Healthcare)

USA (Unknown)

$70K/yr – $80K/yrMid Level2+ years expFull time

Posted 3 months ago

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Job Summary

Drive Phamilys event marketing as an Event Marketing Specialist to plan, execute, and optimize B2B events that build awareness and pipeline.

  • Own end-to-end event logistics for trade shows, webinars, roundtables, and sponsored events.
  • Must-have: 2–4 years in B2B tech/healthcare event marketing with strong PM and Asana.
  • Standout: Collaborate with sales, content, and demand generation to measure ROI and improve strategy.

Job Description

Responsibilities
  • Plan, coordinate, and execute Phamily's B2B event calendar, including trade shows, conferences, webinars, sponsored events, and customer roundtables.
  • Partner closely with sales and growth teams to define event goals, target audiences, and key success metrics (e.g., lead generation, pipeline acceleration, brand visibility).
  • Own logistics end-to-end: registration, sponsorship negotiation, vendor management, booth setup, collateral, shipping, and travel coordination.
  • Collaborate with content and creative teams to produce engaging event materials—booth messaging, presentations, handouts, and digital assets.
  • Manage event communications (in partnership with our Demand Generation Manager) including pre- and post-event marketing campaigns, sales outreach, and lead follow-up workflows.
  • Track and analyze event performance to measure ROI, surface insights, and continuously improve strategy and execution.
  • Support virtual event programs such as webinars, workshops, and panel discussions that showcase Phamily's thought leadership.
  • Build and maintain relationships with event organizers, sponsors, and strategic partners across the healthcare industry.
  • Help identify in-person event, digital event, and sponsorship opportunities that make sense for Phamily when evaluated against our target benchmarks for event marketing investment.
  • Ensure brand consistency across all event touch points and experiences.
Requirements
  • 2–4 years of marketing or event coordination experience, ideally in B2B technology, SaaS, or healthcare.
  • Strong project management and organizational skills with exceptional attention to detail, with comfort using Asana to build plans and Microsoft Excel to communicate financials.
  • Excellent communication skills—written, verbal, and interpersonal.
  • Experience managing vendors, budgets, and event logistics.
  • Ability to work across teams, meet deadlines, and adapt to changing priorities.
  • Comfort with CRM and marketing automation tools (e.g., HubSpot, Salesforce) and event platforms (e.g., Zoom, ON24, Cvent)
  • Willingness to travel occasionally for industry events and team gatherings.
Preferred
  • Entrepreneurial DNA: A 'builder' mentality with the ability to operate effectively in high-ambiguity environments where processes may not be fully fleshed out.
Benefits
  • Remote-friendly work environment
  • Medical, dental, and vision coverage for employees and dependents at a nominal cost
  • Paid maternity leave
  • FSA and Dependent Care account options
  • 401(k) Eligibility after 6 months of full-time employment
  • Collaborative, mission-driven work environment
Phamily logo

Phamily

3.7 Glassdoor

Better care for every patient, everywhere: Phamily from Jaan HealthFor over 4 billion people around the globe, the word “jaan” means life or love. We all cherish the lives and health of those we love. At Jaan Health, nothing is more important than enabling high-quality healthcare for all patients, everywhere, all the time. We believe:High-quality care is only possible when physicians are fairly compensated for all the work they doPhysicians can improve clinical outcomes when they can move from reactive, episodic care to proactive care managementPatients should be empowered with guidance and support from trusted health care providers wherever and whenever they need itFor nearly a decade, we have been building easy-to-use, AI-driven technology to enable medical groups, health systems, and ACOs to better deliver high-ROI, high-quality proactive care across their entire population.Our software platform Phamily has transformed chronic disease management with simple and satisfying technology that lets physicians and care teams focus on increasing patient care, not paperwork.

Founded in 2013
Cincinnati, Ohio, USA
179 employees (19 in marketing)
81% recommend to a friend

Traffic Signals

Monthly Visitors
49.3K
Monthly Google Ads Budget
$752
Traffic Source Mix
Search
26.7%
Direct
50.5%
Referral
6.1%
Social
15.2%
Paid
1.4%

Headcount Trend

Current headcount: ~179

Marketing Team

Marketing Team Size
10 (6% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$25M
Last Raise
$15M
Debt Financing, 9 months ago

Funding History

  • Jun 2025
    Debt Financing • $15M
  • Jun 2025
    Series Unknown • $10M
  • Jul 2024
    Series Unknown