Event Marketing Manager

Eden Prairie, MN (Remote)

$73K/yr – $130K/yrSenior Level5+ years expFull time

Posted 1 day ago

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Job Summary

Own end to end tradeshow ownership from intake to post‑event reporting, guiding planning, budgeting, and cross‑functional delivery.

  • Own lifecycle management of assigned tradeshows from intake to post‑event reporting
  • Lead planning, logistics, booth execution, and onsite delivery across events
  • Coordinate with vendors, internal teams, and brand governance to ensure alignment and ROI

Job Description

Responsibilities

  • Own full lifecycle management of assigned tradeshows, from intake through post‑event reporting
  • Lead event planning, logistics, booth execution, and onsite delivery
  • Manage event budgets, vendor contracts, timelines, and deliverables
  • Coordinate with exhibit house, production partners, and internal teams
  • Apply ECoE standards for brand governance, asset reuse, and risk management
  • Support Tier 1 events under direction of the GL28 lead, as needed
  • Partner with internal stakeholders to understand objectives and ensure alignment
  • Identify execution risks early and escalate appropriately

Requirements

  • 5+ years of experience supporting or leading third‑party industry conferences and large-scale tradeshows, including Tier 1 events
  • 5+ years of demonstrated project management experience, including timeline development, risk mitigation, and cross-functional coordination (Workfront experience preferred)
  • 5+ years of experience with event budget tracking and financial management for events, including reconciliation and cost control
  • 5+ years of experience managing vendor and exhibit house relationships, including production, logistics, and onsite execution
  • 5+ years of experience and ability to support or deliver onsite execution, including troubleshooting and stakeholder management in a live environment
  • 5+ years of familiarity with lead capture processes, post-event reporting, and performance measurement to support ROI tracking
  • Proficiency with event technology platforms including Cvent, Jifflenow, Captello, Salesforce, and Marketo, with an understanding of lead capture and reporting integration
  • Access to reliable transportation and valid US driver's license

Preferred

  • Healthcare industry experience, with familiarity across payer, provider, or health services environments
  • Experience working in high-visibility, matrixed environments with multiple stakeholders and competing priorities
  • Strong understanding of event governance, brand standards, and operational best practices
  • All Telecommuters will be required to adhere to UnitedHealth Group's Telecommuter Policy.

Benefits

  • a comprehensive benefits package, incentive and recognition programs, equity stock purchase and 401k contribution (all benefits are subject to eligibility requirements). No matter where or when you begin a career with us, you'll find a far-reaching choice of benefits and incentives.
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Optum

We’re evolving health care so everyone can have the opportunity to live their healthiest life. It’s why we put your unique needs at the heart of everything we do, making it easy and affordable to manage health and well-being. We are delivering the right care how and when it’s needed; providing support to make smarter and healthier choices; and making prescription services easier, while helping you save money along the way. It’s everything health care should be. Together, for better health.Optum is part of UnitedHealth Group (NYSE: UNH).

Founded in 1985
Eden Prairie, Minnesota, USA
102K employees (1,727 in marketing)

Traffic Signals

Monthly Visitors
6.1M
Monthly Google Ads Budget
$1.2M
Traffic Source Mix
Search
25.8%
Direct
58.2%
Referral
15.2%
Social
0.2%
Paid
0.5%

Headcount Trend

Current headcount: ~102.4K

Marketing Team

Marketing Team Size
1,108 (1% of company)
Median Career Experience
20 years
Median Tenure
5.3 years
Marketing Roles Posted (Last 30 Days)
5

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