Responsibilities

• Manage and grow the brand’s presence across Instagram, Facebook, TikTok, and other relevant platforms
• Develop and schedule daily/weekly content (posts, stories, reels, etc.)
• Engage with followers, respond to comments and messages, and build community
• Track performance metrics and provide regular reports on engagement and growth
• Assist in the planning and promotion of in-store and community-based events
• Coordinate logistics, vendors, and event materials
• Capture content during events to be used across marketing channels
• Maintain product listings on the store's e-commerce platform (e.g., Shopify, WooCommerce, etc.)
• Update product descriptions, photos, prices, and inventory as needed
• Support online order fulfillment and customer service inquiries

Requirements

• Bachelor’s degree in Marketing, Communications, Digital Media, or related field (or equivalent experience)
• Experience managing social media accounts for a brand or organization (internships and class projects count!)
• Basic photography/videography and editing skills (e.g., Canva, CapCut, Adobe Premiere, or similar)
• Strong writing and communication skills
• Familiarity with e-commerce platforms and social media analytics tools a plus
• Highly organized, proactive, and able to work independently
• Passion for fashion, footwear, and retail is a big plus

Benefits

• 401(k)
• Dental insurance
• Employee discount
• Flexible schedule
• Health insurance
• Paid time off
• Vision insurance