Editorial Copywriter (FWRD and Men's)

Cerritos, CA (On-site)

$70K/yr – $90K/yrMid Level5+ years expFull time

Posted 5 weeks ago

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Job Summary

Own multi-channel copy for fashion retail, shaping brand voice and engagement across campaigns, editorial features, and events in a fast moving environment.

  • Own voice-driven copy across campaigns, emails, landing pages, and site-wide comms for REVOLVE and FWRD
  • Lead collaboration with Merchandising Directors and cross-functional teams to plan feature copy using data to steer strategy
  • Shape story ideas and AB tests to boost engagement and conversions

Job Description

Responsibilities
  • Write a high volume of creative copy for campaigns, email newsletters, landing pages and site-wide communication across FWRD Women’s and Men’s and Revolve Man
  • Develop copy that captures the brand voice and engages the audience
  • Contribute story ideas for FWRD and Men’s editorial features
  • Ensure that all content demonstrates consistent voice and branding by using persuasive yet colorful language
  • Take direction from the Merchandising Director and other creative team partners, working side-by-side in weekly meetings to develop feature copy while utilizing data to develop copy strategy
  • Work with cross functional teams, including design, marketing and retention to ensure cohesive messaging
  • Provide copy direction and constructive criticism and editing to Junior team members
  • Monitor e-email performance based on data analytics, along with keeping note of competitor information
  • Pitch strategies and ideas regularly including AB testing for copywriting
  • Assist with copy needs for events, social, and special projects when needed

Marketing Team

Marketing Roles Posted (Last 30 Days)
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