Ecommerce & Lifecycle Manager

El Segundo, CA (Hybrid)

$110K/yr – $130K/yrMid Level3+ years expFull time

Posted 6 days ago

Job Summary

Own the end-to-end ecommerce growth for VitaHustle, driving Shopify performance, CRO roadmap, and lifecycle marketing across email, SMS and retention initiatives.

  • Lead Shopify optimization, merchandising, landing pages, apps and QA
  • Define and execute CRO, email/SMS automation, and lifecycle flows
  • Grow retention, loyalty, cohorts and data-driven insights

Job Description

Responsibilities

  • Shopify performance, merchandising, landing pages, apps, integrations and website QA
  • CRO testing roadmap designed to increase conversion rate and AOV
  • Email and SMS strategy & automation across campaigns, automations and lifecycle flows
  • Retention: subscription growth, loyalty, and churn reduction
  • Customer cohort analysis and lifecycle reporting
  • Customer support, reviews, surveys and feedback program
  • Lead AI-powered tools and workflows across all CRM functions

Requirements

  • 3+ years of relevant experience with a DTC brand
  • Strong Shopify, CRO, email/SMS and subscription experience
  • A track record of improving conversion, retention, AOV and LTV
  • The ability to work cross-functionally across creative, analytics and development
  • A passion for health, wellness and consumer brands

Benefits

  • Medical, dental & vision
  • Hybrid remote in LA (3 days in office)
  • Large campus with cafeteria & parking
  • Plenty of VitaHustle products to keep you fueled
VITAHUSTLE logo

VITAHUSTLE

VitaHustle was founded by Kevin Hart to simplify daily nutrition. That’s why we’ve created a new kind of nutrition shake – one that you can actually commit to, and look forward to every single day. Not only is it damn delicious, it has everything you need to power your busiest days and hardest workouts. Packed with clean ingredients, superfoods, essential vitamins and protein, VitaHustle is the ONE thing you need for your daily dose of nutrition.We believe that ONE small step can change your entire day, and a consistent routine can change your entire life – join us.

Founded in 2022
El Segundo, California, USA
13 employees (7 in marketing)

Salaries

Posted range

$110K/yr – $130K/yr

Taken straight from the job posting.

See all VITAHUSTLE salaries

Marketing Team

Marketing Team Size
6 (46% of company)
Median Tenure
1.9 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Last Raise
Private Equity

Funding History

  • May 2026
    Private Equity

Recent Ads

Traffic Signals

Monthly Visitors
127.9K
Monthly Google Ads Budget
$396
Traffic Source Mix
Search
35.8%
Direct
20.3%
Referral
1.1%
Social
28.1%
Paid
11.4%

Headcount Trend

Current headcount: ~14
VITAHUSTLE logo

Ecommerce & Lifecycle Manager

VITAHUSTLE · El Segundo, CA · Hybrid