Responsibilities

• Own and grow product categories, ensuring consistent sales growth and performance. Evaluate categories for performance, making necessary adjustments or removals based on growth targets.
• Add and maintain products on our multiple e-commerce websites.
• Manage PPC campaigns (Google Ads, Microsoft Ads), SEO strategies, and outbound communications to drive traffic and maximize revenue.
• Create and manage engaging website content that resonate with our target audience.
• Stay ahead of the competition by maintaining a pulse on market trends, product competitiveness, and distribution. Identify new products and innovative marketing methods to expand our offerings.
• Work closely with the E-Commerce Team Lead, PCI Leadership, and vendors to identify new opportunities, strategize, and execute the company’s vision.

Requirements

• Knowledge of and experience in e-commerce sales and digital marketing.
• Knowledge of SEO, PPC, affiliate programs, and marketplace management best practices.
• Ability to innovate, strategize, and effectively solve problems.
• A creative mindset with the ability to launch new marketing methods.
• Excellent communication and collaboration skills, driving unity and development across the team.
• Strong ability to manage data in Microsoft Excel
• Self-learner that is proactive
• Google Analytics
• Google Ads
• Microsoft Ads

Benefits

• 401(k)
• 401(k) matching
• Dental insurance
• Flexible schedule
• Health insurance
• Paid time off
• Vision insurance