Responsibilities

• Design and produce engaging visual assets for social media, email, web, and print.
• Develop creative concepts and layouts that align with INABA’s brand identity and marketing goals.
• Maintain brand consistency across all visual and written materials.
• Contribute ideas for new campaigns, visuals, and storytelling approaches to enhance brand engagement.
• Stay current on design, digital, and ecommerce trends to proactively introduce innovative content formats and tools.
• Collaborate with the eCommerce team to create and update product images, descriptions, and digital assets on Salsify and related platforms.
• Ensure all online product content meets brand and technical standards.
• Assist with preparing digital assets for retailer websites and eCommerce partners.
• Optimize visual content for conversion, SEO, and shopper experience across digital retail platforms.
• Design and produce product catalogs, sell sheets, and sales presentations for retail and trade events.

• Support Sales and Marketing with up-to-date product information and imagery for printed and digital materials.
• Work closely with Marketing, Sales, and eCommerce teams to support visual communication needs.
• Maintain an organized library of brand-approved content, images, and templates.
• Contribute to brainstorming sessions and creative discussions to ensure cohesive brand storytelling.
• Collaborate cross-functionally to define and implement a refreshed visual identity system and content strategy.
• Occasional travel may be required (up to 15%)
• Perform additional duties and tasks as assigned

Requirements

• Bachelor’s degree in Marketing, Graphic Design, Communications, or related field.
• 2-3 years of experience in marketing, design, or content creation (CPG or pet category preferred).
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro).
• Experience with Salsify or similar digital asset management systems preferred.
• Familiarity with motion graphics, video editing, or digital animation is a plus.
• Strong communication and collaboration skills.
• Excellent attention to detail and a strong eye for visual design and branding.

Benefits

• Growing U.S. business with expanding distribution and increasing market presence
• Long-term stability and leadership from a well-established Japanese parent company
• Opportunity to manage meaningful accounts and influence growth strategy
• Collaborative, professional environment with a strong brand reputation