Responsibilities

• Plan, launch, manage, and optimize large-scale DSP and programmatic campaigns across platforms such as The Trade Desk, DV360, Basis, and other leading demand-side platforms.
• Execute performance-driven lead generation campaigns with a strict focus on CPA efficiency, conversion rates, and quality of leads.
• Design and implement A/B and multivariate testing for creatives, targeting, and offers.
• Analyze data daily to maximize ROAS, CPL, and lead quality.
• Partner with creative teams to develop high-performing ads, videos, and copy tailored for each platform.
• Manage and strategically allocate $500K+/month in programmatic ad spend to maximize profitability.
• Oversee pixel setup, tracking, attribution, and conversion optimization.
• Stay on top of evolving programmatic trends, DSP innovations, compliance policies, and performance best practices.

Requirements

• 5+ years of programmatic/DSP media buying experience for performance-based lead generation.
• Proven success scaling campaigns profitably beyond $500K/month.
• Mastery of DSP platforms such as The Trade Desk, DV360, or Basis.
• Strong understanding of programmatic buying, bidding strategies, audience segmentation, and funnel optimization.
• Strong analytical skills with experience in attribution tools and reporting dashboards.
• Must be able to work on-site at our Beverly Hills, CA office.

Benefits

• Competitive base salary plus significant performance bonuses.
• Opportunity to run large budgets and make a direct, measurable impact
• Comprehensive healthcare coverage - Medical, Dental and Vision
• Paid vacation
• Paid sick and mental health days
• Performance Incentives with potential for unlimited incentives by meeting collective KPIs - your success drives our shared growth
• Tuition Reimbursement - Receive support for continued education with tuition expense reimbursement up to eligible limits
• Growth & Development - Unlock professional growth through mentorship, ongoing learning opportunities, tuition reimbursement, and performance-based raises
• Fully stocked kitchen for those coming into our Beverly Hills office
• Catered lunch each Friday for those coming into our Beverly Hills office