Donor Marketing Manager at Nexus Family Healing | Plymouth, MN | $80K/yr – $90K/yr

Nexus Family Healing

Donor Marketing Manager

Plymouth, MN (Remote)

$80K/yr – $90K/yrMid Level5+ years expFull time

Posted 1 month ago

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Job Summary

Own donor engagement and renewal for a nonprofit, turning donor data into targeted cultivation across campaigns that move prospects toward giving.

Engagement and Annual Giving: develop strategies for first-year givers and renewals, coordinating across mail, online, and peer-to-peer tactics.
Cross-channel collaboration: work with Digital Marketing and Communications to sustain foundation presence and donor communications.
Data-driven optimization: identify donor attributes, test tactics, and track giving frequency and trajectory to set growth goals.

Job Description

Responsibilities

Develop and implement engagement strategies for identifying and engaging potential donors.
Develop and execute first-time-donor focused fundraising campaigns.
Utilizing data, testing and best practices identify donor attributes and implement tactics that bring prospects further down the funnel of giving.
Develop annual giving strategies focused on first-year givers and on renewal of core donor base using various tactics such as direct mail, online and peer-to-peer fundraising.
Works closely with Donor Services Director to review data and adjust plans regarding renewal of support and increased support from existing donors and re-activate lapsed supporters.
Collaborate with Digital Marketing Manager and Sr. Communications Manager to execute campaigns across marketing platforms and establish consistent presence for foundation activities.
Donor Communications: Leads the development of core fundraising materials and engagement tools such as newsletters, reports, presentations, emails, welcome packets, employee-giving materials.
Actively works to identify youth success stories. Articulates and shares the impact of donations to youth and families through various channels.
Working with the Digital Marketing Manager and Communication Manager, maintain an active level of written and digital awareness and correspondence with all donors.
Reporting & Analytics: Partners with Foundation team to establish annual revenue goals and track progress towards those goals throughout the fiscal year.

Requirements

Bachelor’s degree or combination of education and related experience in marketing, communications and philanthropy
5+ years experience in marketing and/or communications
3+ years experience working with a development team and/or engaging donors
2+ years working with CRM software (Blackbaud preferred but not required)
2+ years experience developing, tracking, communicating, and attaining strategic departmental goals, objectives and performance indicators.
Working knowledge of nonprofit donor marketing best practices
Advanced experience with Microsoft Office, Office 365, and ability to learn computer software programs
Valid driver’s license required. Must meet state regulating agency and Home Office driving requirements

Nice_to_have

5+ years experience in marketing
3+ years experience with a development and/or philanthropic entity

Benefits

Four weeks paid time off (PTO) in the first year of employment
Multiple options for health insurance coverage
No-cost life insurance
Short/long-term disability insurance
401k match
NEW - Talkspace Therapy Benefit for the whole family
NEW - Hinge Health Benefit for the whole family
NEW – Carrot Fertility Benefit
Tuition assistance and training opportunities
Advancement pathways and internal promotion

Nexus Family Healing

Nexus Family Healing is a national nonprofit mental health organization that restores hope for thousands of children, families, and adults each year through community mental health, crisis and stabilization, foster care and adoption, and residential treatment services. For over 50 years, we’ve used innovative, personalized approaches to heal trauma, break cycles of harm, and reshape futures. We believe every child is worth it — and every family matters. Learn more at nexusfamilyhealing.org

Founded in 1972

Minneapolis, Minnesota, USA

373 employees (18 in marketing)

www.nexusfamilyhealing.org