Discoverability Supervisor, Commerce Search & Digital Shelf at VML | Rogers, AR | $60K/yr – $140K/yr

VML

Discoverability Supervisor, Commerce Search & Digital Shelf

Rogers, AR (Hybrid)

$60K/yr – $140K/yrSenior Level4+ years expFull time

Posted 5 months ago

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Job Summary

Drive Commerce Discoverability leadership across multiple client accounts, owning strategy, execution, and cross-functional collaboration to improve product discoverability and conversion.

Own strategy and execution for retailer search optimization across platforms (Amazon, Walmart, Target, Instacart, etc.).
Must-have: Minimum 4 years in retail digital shelf/PDP optimization and experience with retailer platforms.
Standout: Ability to translate data into prioritized actions and lead cross-team workstreams.

Job Description

Responsibilities

Optimize item relevancy and product discoverability across retailer search environments (Amazon, Walmart, Target, Instacart, Kroger, etc.)
Improve product ranking, share of search, and visibility through keyword, content, and taxonomy optimization
Partner with content teams to enhance product copy, images, rich media, attributes, brand stores and overall PDP quality
Conduct keyword research, share-of-search analysis, and competitive ranking assessments
Analyze retailer and search performance signals to identify opportunities and risks
Translate data into clear, prioritized actions that improve discoverability and conversion
Partner with retail media teams to align paid and organic strategies
Collaborate with analytics, content, and commerce teams to drive integrated performance
Support a holistic approach across retail SEO, digital shelf, and retail media
Develop discoverability strategies tailored to each client’s business goals and retailer mix

Requirements

Minimum 4 years of experience in retail digital shelf and/or PDP optimization, agency experience preferred
Experience optimizing product discoverability within retailer or marketplace environments
Familiarity with platforms such as Amazon, Walmart, Target, Instacart, or grocery retailers
Experience with tools such as: Helium10, Jungle Scout, Pacvue, Profitero, Edge by Ascential, Syndigo, Salsify, Item360/SupplierOne, Target POL, Vendor Central
Understanding of retail keyword strategy, product ranking, and conversion optimization

Preferred

Experience working in commerce agencies or marketplace-focused teams
Familiarity with retail media and its relationship to organic performance
Experience supporting CPG brands across multiple retailers

Benefits

We offer a competitive benefits package
hybrid approach, with teams in the office an average of four days a week
If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

VML

3.5 Glassdoor

VML is a global powerhouse born from the unification of Wunderman Thompson and VMLY&R — two of the world's most powerful and accomplished creative agencies with complementary capabilities and geographic strengths. We have an industry-unique opportunity to provide our client partners with a fully integrated offering across brand experience, customer experience and commerce practices — powered by deep data and technology experience. For more information, visit www.vml.com.

Founded in 2024

New York, New York, US

33K employees (8,368 in marketing)

www.vml.com

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79% CEO approval