Director, Strategy Communications, Varian Business Area

USA (Hybrid)

$200K/yr – $276K/yrDirector/Executive10+ years expFull time

Posted 7 weeks ago

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Job Summary

Own the cancer care narrative across executive storytelling, external positioning, and cross-functional alignment to translate strategy into visible leadership moments.

  • Narrative leadership: translate strategy into executive-ready stories and external moments with key partners.
  • Amplification and channels: expand reach through podcasts, influencers, and digital platforms while staying aligned with reputation goals.
  • Content and measurement: deliver high quality executive materials end-to-end and apply AI-enabled insights to optimize impact.

Job Description

Responsibilities

  • Strategic thought leadership partnership: Partner closely with the Head of Strategy (FF) to translate strategic priorities into compelling executive narratives, points of view, and external moments
  • Reputation alignment: Ensure strategic narratives are consistently reflected across reputation management efforts, supporting readiness across key opportunities and risks
  • Narrative activation and external positioning: Translate and activate the cancer care narrative in external contexts, ensuring consistency with broader strategic direction
  • Media engagement: Partner with Siemens Healthineers Corporate Media Relations to identify, shape, and amplify therapy-specific stories, prioritizing areas of strategic focus
  • Executive positioning and visibility: Partner with cross-functional stakeholders including but not limited to strategic marketing, corporate communications, and legal to develop externally focused messaging and positioning, grounded in agreed strategic narratives, while building executive presence across platforms including LinkedIn and supporting high-impact engagements
  • Executive positioning and coaching: Provide targeted 1:1 support to Varian Strategy leadership, developing clear, consistent external messaging and strengthening executive presence across key platforms and engagements
  • Category and clinical narrative support: Strengthen external storytelling that advances priority clinical areas, aligned with broader narrative and strategic focus, while deepening engagement with industry, policy, and advocacy stakeholders
  • Integrated narrative amplification: Leverage emerging channels including podcasts, influencers, and digital platforms to expand reach and engage priority audiences, in service of amplifying strategic initiatives
  • Content development and execution: Create high-quality content independently, including executive materials, presentations, articles, and digital content, supporting key strategic initiatives, delivering work end-to-end without reliance on agency support
  • Data-driven communications: Apply insights, measurement, and AI-enabled tools to inform strategy, optimize performance, and enable always-on reputation management
  • Additional communications priorities: Support and contribute to high-impact communications initiatives as needed, aligned with business and strategic priorities

Requirements

  • Bachelor's degree in Communications, Journalism, English, or related field
  • 10+ years of experience in communications, including public relations, media relations, and executive communications in a corporate or agency environment
  • Experience in MedTech, healthcare, or a similarly regulated industry, with strong understanding of compliance considerations
  • Exceptional writing, editing, and storytelling skills, with the ability to adapt voice across executives and audiences
  • Exceptional ability to develop executive-ready materials, including presentations that simplify complex topics and drive clarity, alignment, and action
  • Proven ability to operate independently and drive work end-to-end, from strategy through execution
  • Strong executive presence and ability to advise senior stakeholders
  • Experience working in fast-paced, high-pressure environments with competing priorities
  • Demonstrated success navigating complex, matrixed organizations and building strong cross-functional relationships, and influencing without authority
  • Experience using digital and AI-enabled tools to enhance communications, insights, and content development
  • This is a hybrid role based in Palo Alto, requiring weekly in-office presence
  • 10–20% travel (domestic and international)

Preferred

    Benefits

    • medical insurance, dental insurance, vision insurance, 401(k) retirement plan. life insurance, long-term and short-term disability insurance, paid parking/public transportation, paid time off, paid sick and safe time.
    Siemens Healthineers logo

    Siemens Healthineers

    Siemens Healthineers is a leading medtech company with over 125 years of experience. We pioneer breakthroughs in healthcare. For everyone. Everywhere. Sustainably. Our portfolio, spanning in vitro and in vivo diagnostics to image-guided therapy and cancer care, is crucial for clinical decision-making and treatment pathways. With our strengths in patient twinning, precision therapy, as well as digital, data, and artificial intelligence (AI), we are well positioned to take on the greatest challenges in healthcare. We will continue to build on these strengths to help overcome the world’s most threatening diseases, enable efficient operations, and expand access to care. We are a team of more than 71,000 Healthineers in over 70 countries passionately pushing the boundaries of what is possible in healthcare to help improve the lives of people around the world.

    Forchheim, Bavaria, DEU
    49K employees (2,081 in marketing)

    Traffic Signals

    Monthly Visitors
    926.4K
    Monthly Google Ads Budget
    $33.6K
    Traffic Source Mix
    Search
    49.4%
    Direct
    37.1%
    Referral
    7.5%
    Social
    5%
    Paid
    0.9%

    Headcount Trend

    Current headcount: ~48.9K

    Marketing Team

    Marketing Team Size
    1,663 (3% of company)
    Marketing Roles Posted (Last 30 Days)
    3

    Funding

    Total Funding
    $2.8B
    Last Raise
    $2.5M
    Grant, 5 years ago

    Funding History

    • May 2021
      Grant • $2.5M
    • Mar 2021
      Post IPO Equity • $2.8B

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