Responsibilities

• Bring clarity to complex client challenges
• Develop a strong understanding of the client's business, audience, category, culture, and competitive context.
• Translate research, data, stakeholder input, and team discussion into clear strategic implications, choices, and recommendations.
• Lead strategy workstreams with increasing independence
• Own significant strategy workstreams or smaller engagements, keeping work organized, focused, and moving.
• Anticipate risks, gaps, and open questions early and manage up when guidance, alignment, or a decision is needed.
• Apply core strategy tools and methods
• Use foundational strategy tools including research inputs, stakeholder interviews, audits, workshops, and synthesis frameworks to structure the work and develop stronger recommendations.
• Know when to apply a familiar method, when to adapt the approach, and when to seek guidance from senior strategy leadership.
• Build client confidence

Requirements

• Bachelor's degree or higher, with 6–10 years of experience in brand strategy, marketing strategy, communications strategy, customer/audience strategy, consulting, research, or a related discipline.
• Experience developing insights, strategic recommendations, positioning, messaging, creative briefs, experience principles, or other client-ready strategy deliverables.
• Working command of foundational strategy tools and methods, including strategic frameworks, stakeholder interviews, workshop facilitation, qualitative and quantitative research, competitive and category analysis, audience insight development, and synthesis.
• Strong writing, presentation, facilitation, and communication skills.
• Comfort working across different clients, categories, assignment types, and levels of ambiguity.
• Demonstrated ability to lead significant workstreams, collaborate across disciplines, and contribute to healthy engagement delivery.
• Willingness to manage up, ask for guidance when needed, and actively build strategic range and rigor over time.