Director, SEO

Stamford, CT (Hybrid)

$120K/yr – $167K/yrSenior Level10+ years expFull time

Posted 2 months ago

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Job Summary

Own Gartner’s enterprise SEO/AEO program by defining strategy, governance, and measurement, while leading a cross-functional team to drive visibility, quality traffic, and pipeline growth through AI-aware search.

  • Growth and governance: Build scalable SEO/AEO processes, dashboards, and a measurement framework across the enterprise.
  • Cross-functional leadership: Align product, IT, and content roadmaps to maximize SEO/AEO impact and enterprise adoption.
  • Executive storytelling: Translate performance insights into clear recommendations for strategic direction and ROI.

Job Description

Responsibilities

  • Lead, coach, and scale a high-performing team of SEO/AEO associates responsible for day-to-day execution
  • Set priorities and oversee delivery of SEO/AEO initiatives across on-page, technical, and off-page workstreams in partnership with Global Marketing and key stakeholders
  • Influence product, IT, and content roadmaps to prioritize SEO/AEO impact and drive enterprise adoption, while serving as a senior subject matter expert advising stakeholders across the organization
  • Develop and deliver executive-level presentations on performance, insights, and strategic direction while translating complex concepts into clear recommendations
  • Define and lead Gartner’s SEO/AEO strategy aligned to business priorities and ownership of acquisition, pipeline, and business growth
  • Lead the adoption and scaling of AEO best practices and frameworks, optimizing for AI-driven discovery and evolving search behaviors
  • Identify and prioritize opportunities to increase search visibility, traffic quality, and conversion efficiency by strengthening Gartner’s topical authority and recognition
  • Build and scale SEO/AEO processes, frameworks, and governance across the enterprise
  • Lead complex, cross-functional SEO/AEO initiatives, including site architecture improvements, migrations, and platform changes
  • Own SEO measurement strategy, including reporting, dashboards, performance tracking, technology stack and adoption of new tools or automations

Requirements

  • 10+ years of SEO experience, with ownership of strategy, execution, and performance in enterprise environments
  • 5+ years of experience leading and developing high-performing SEO or digital marketing teams
  • Proven success driving measurable organic growth tied to business outcomes (e.g., traffic, conversion, pipeline, revenue)
  • Deep expertise in technical SEO, search algorithms, and modern SERP and AI-driven search features
  • Experience with AEO/GEO concepts, including optimizing for AI-generated answers, conversational search, and entity-based discovery
  • Advanced analytical capabilities, with experience building measurement frameworks and delivering executive-level insights
  • Proficiency with SEO and analytics platforms (e.g., BrightEdge, Ahrefs, STAT, Google Search Console, GA4)
  • Familiarity with HTML/CSS and technical SEO fundamentals, including site architecture and structured data
  • Strong leadership, communication, and influencing skills, with the ability to drive alignment across senior stakeholders

    Benefits

    • Competitive salary, generous paid time off policy, charity match program, Medical, Dental & Vision Plans, Parental Leave, Employee Assistance Program (EAP), 401K matching and more!
    • Collaborative, team-oriented culture that embraces diversity
    • Professional development and unlimited growth opportunities
    Gartner logo

    Gartner

    We deliver actionable, objective business and technology insights. Our expert guidance and tools enable faster, smarter decisions and stronger performance on an organization’s mission-critical priorities.Our unrivaled combination of business and technology insights steers clients toward the right decisions on the issues that matter most. As a $6.3 Billion company, with 21,000 associates, and a member of the S&P 500, we are an objective partner with 14,000 client enterprises in 90 countries and territories — across every major function, geography, industry and market sector — and boast 45+ years of experience providing insights and expert guidance to client enterprises worldwide.To learn more about how we guide the leaders who shape the world. visit gartner.com. Gartner, Inc. (NYSE: IT) Community guidelines: https://gtnr.it/3tceMrUC-level Insights of the Week LinkedIn Newsletter: https://gtnr.it/4c56S97

    Founded in 1979
    Stamford, Connecticut, USA
    24K employees (1,264 in marketing)

    Traffic Signals

    Monthly Visitors
    2.4K
    Traffic Source Mix
    Search
    41%
    Direct
    35.9%
    Referral
    13.3%
    Social
    6.2%
    Paid
    1.4%

    Headcount Trend

    Current headcount: ~23.6K

    Marketing Team

    Marketing Team Size
    1,073 (5% of company)
    Median Career Experience
    19 years
    Median Tenure
    5.3 years
    Marketing Roles Posted (Last 30 Days)
    12

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