Director, Programmatic Revenue

Indianapolis, IN (On-site)

Salary Not AvailableDirector/Executive5+ years expFull time

Posted 1 month ago

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Job Summary

Own programmatic revenue growth by aligning pricing, inventory flows, and buyer enablement with SSPs and agency trading desks.

  • Demand Strategy & Partnerships: build relationships with programmatic buyers and craft GTM campaigns for non buyers.
  • Pricing & Inventory Management: set floors, run elasticity tests, and coordinate with ops on inventory flows.
  • Analytics & Revenue Optimization: track fill, CPMs, and under monetized inventory to drive ROI.

Job Description

Responsibilities

  • Demand Strategy & Partnerships
  • Build relationships with programmatic buyers (agency trading desks, DSP teams, brand trading groups)
  • Create go-to-market campaigns targeting agencies/brands that aren't currently buying direct
  • Partner with SSPs on co-marketing, buyer enablement, case studies
  • Pricing & Inventory Management
  • Work with your ad ops team to determine what inventory flows programmatically (reserve-based, priority, standard)
  • Set floor prices and price schedules that maximize revenue without undercutting direct
  • Run elasticity tests and pricing optimization
  • Buyer Experience & Enablement
  • Create self-service tools, documentation, and support for programmatic buyers

Requirements

  • 5+ years in programmatic (agency trading desk, DSP, or SSP demand development role)
  • Understands buyer behavior and incentives
  • Experience growing programmatic revenue above market growth rates with premium inventory
  • Exceptional analytical skills (pricing, forecasting, deal modeling)
  • Strong at stakeholder management (balancing sales, ops, and buyers)
Simon Property Group logo

Simon Property Group

Simon is a global leader in the ownership of premier shopping, dining, entertainment and mixed-use destinations and an S&P 100 company (Simon Property Group, NYSE: SPG). Our properties across North America, Europe, and Asia provide community gathering places for millions of people every day and generate billions in annual sales. Our portfolio includes assets of national and international renown - proven assets that are the preferred location for retailers. In addition to our high quality properties, Simon is also known for our strong balance sheet, a long-tenured and well-respected senior management team, and our innovative spirit, as reflected in a 50 + year history of successful retail real estate development, management & leasing. Employment at Simon is considered the pinnacle of a career by real estate professionals due to our leadership position in the industry. With a total market capitalization of over $80 billion, we are well positioned to continue to deliver strong financial results and create shareholder value. Headquartered in Indianapolis, Indiana, we employ approximately 4,800 people across the United States.

Founded in 1960
Indianapolis, Indiana, USA
3.7K employees (542 in marketing)

Traffic Signals

Monthly Visitors
6.9M
Monthly Google Ads Budget
$157
Traffic Source Mix
Search
38.5%
Direct
43.8%
Referral
12.7%
Social
1.8%
Paid
3.1%

Headcount Trend

Current headcount: ~3.7K

Marketing Team

Marketing Team Size
508 (14% of company)
Median Career Experience
13 years
Median Tenure
6.9 years
Marketing Roles Posted (Last 30 Days)
4

Funding

Total Funding
$5.8B
Last Raise
Post IPO Debt, 4 months ago

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