Responsibilities

• Positioning & Go-to-Market
• Develop differentiated positioning and messaging primarily across video and display with additional responsibility over audio, newsletters, and print, translating product capabilities into clear, buyer-relevant value propositions
• Own product marketing strategy for launches and major enhancements, defining target customers, value props, proof points, and sales-readiness requirements
• Partner with regional teams to adapt global narratives to local markets
• Portfolio Management
• Influence product roadmap and major enhancements using market and customer insight
• Identify portfolio growth opportunities based on buyer behavior, competitive change and product performance
• Advise senior Sales/Product leadership on changing agency and advertiser buying behavior
• Sales Enablement
• Develop one-sheets, launch decks, battlecards, FAQs, and training for the media portfolio, and lead the enablement sessions that put them to work

Benefits

• We offer one of the most comprehensive and generous benefits plans available and offer a range of total rewards that may include merit increases, incentive compensation (exempt roles only), paid holidays, paid time off, medical, dental, vision, short and long term disability benefits, 401(k) +match, life insurance, and various wellness programs, among others. The Company does not provide benefits directly to contingent workers/contractors and interns.