Responsibilities

• Develop and own the retail media strategy across Amazon, Walmart, TikTok Shop, and other marketplaces.
• Set annual and quarterly investment plans aligned to revenue, profitability, seasonality, and product priorities.
• Allocate spend by platform, category, and SKU to maximize total marketplace impact.
• Own top-line paid media KPIs including revenue, ROAS, TACoS, and contribution margin impact.
• Connect paid performance to organic ranking, assortment strategy, and overall marketplace health.
• Build forecasts and provide performance recommendations to leadership and finance.
• Partner closely with marketplace management, merchandising, supply chain, and finance to ensure media supports in-stock, competitively priced, conversion-ready products.
• Align campaigns to key retail moments including holiday peaks and promotional events.
• Establish testing frameworks, measurement standards, and optimization best practices.
• Evaluate and scale new ad formats, betas, and platform innovations.

Requirements

• 7+ years of performance marketing experience, including deep expertise in Amazon Ads and Walmart Connect.
• Experience managing and scaling multi-million-dollar retail media budgets.
• Demonstrated ability to drive revenue growth while maintaining efficiency.
• Strong understanding of Amazon ranking dynamics, search term strategy, and retail readiness impact.
• Experience running conversion-focused campaigns within TikTok Shop or social commerce environments.
• Strong analytical and financial acumen.

Preferred

• Experience leading in-house retail media teams.
• Familiarity with DSP and audience-based retargeting strategies.
• Experience working across multi-brand consumer portfolios.

Benefits

• Medical, dental, vision, life, and disability insurance for the associate and eligible dependents
• Flexible Spending Account (FSA)
• Health Savings Account (HSA)
• 401(k) retirement savings program
• Mental health resources and Employee Assistance Program (EAP)
• Paid vacation time (accrued based on hours worked and tenure)
• Paid company holidays
• Employee discount across our family of brands
• Potential eligibility for annual merit-based compensation increases, where applicable