Director of Marketing Technology

Atlanta, GA (On-site)

Salary Not AvailableDirector/Executive8+ years expFull time

Posted 4 months ago

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Job Summary

Drive end-to-end marketing technology stewardship across CRM, pages, data, and integrations to enable accountable marketing operations.

  • Must-have: 8–12+ years in marketing technology or marketing operations with leadership experience.
  • Standout: Hands-on ownership of a broad MarTech stack and cross-functional collaboration across marketing, sales, and operations.

Job Description

Responsibilities

  • Marketing Tech Stack Ownership: Manage and maintain all components of the marketing technology ecosystem, including CRM, landing pages, OCI connections, attribution, data warehouse, and automation tools including project and budget management in these areas. Serve as the single point of contact for any technology changes / tech stack change requests generated across the business.
  • Website Development
  • SEO / AEO
  • Reputation Management
  • Media / Lead Vendor Onboarding: Set up and test new lead sources, ensuring proper tagging, routing, and compliance of digital and phone leads.
  • UTM Strategy & Execution: Support the media team in the implementation and monitoring of media UTM and GBP UTM parameters to ensure accurate campaign tracking and attribution.
  • Landing Page Connectivity: Manage integrations between websites, landing pages, form submissions, and downstream systems.
  • Customer Journey Mapping and Optimization: Collaborate with marketing and sales teams to design and refine customer journeys and drip campaigns across digital touchpoints.
  • CRM Optimization: Ensure CRM systems are properly configured, integrated, and aligned with lead flow and lifecycle stages.
  • Telecom Platform Support: Support the call center team in the administration and optimization of Five9 and similar telecom systems for lead routing and call tracking.

Requirements

  • Bachelor’s degree in Marketing, Information Systems, Computer Science, or related field (MBA preferred).
  • 8–12+ years of experience in marketing technology, marketing operations, or digital transformation.
  • 3–5+ years in leadership roles managing MarTech or marketing operations teams.
  • Experience with CRM platforms (e.g., Salesforce)
  • Experience with Marketing automation (e.g., HubSpot, Marketo)
  • Experience with Analytics tools (e.g., Google Analytics)
  • Experience with Data platforms (e.g., Snowflake)
  • Experience with Customer data platforms
  • Experience with Tag management systems
  • Experience with API integrations and middleware platforms
  • Strategic thinking and technology leadership
  • Marketing operations expertise
  • Data-driven decision making
  • Cross-functional collaboration
  • Vendor and project management
  • Change management and digital transformation

Preferred

  • MBA preferred
  • Experience with Five9 or similar telecom systems
  • Experience leading MarTech initiatives across multiple brands

Benefits

  • Vibrant office culture
  • Profit Sharing
  • Paid Holidays
  • 401(k)
  • Health insurance
  • Vision insurance
  • Dental insurance
  • Life insurance
  • Paid Time Off
SageHome Brands logo

SageHome Brands

By bridging the gap between healthcare and home improvement, SageHome takes the stress out of home modifications so patients and caregivers can focus on wellness and recovery. We have launched in the Atlanta market and will be coming soon to additional markets nationwide.

Founded in 2020
Atlanta, Georgia, USA
48 employees (8 in marketing)

Traffic Signals

Monthly Visitors
2.8K
Traffic Source Mix
Search
47.1%
Direct
33.2%
Referral
5.3%
Social
13.1%
Paid
1.3%

Headcount Trend

Current headcount: ~48

Marketing Team

Marketing Team Size
7 (15% of company)