Director of Marketing at Sarasota Paradise | Sarasota, FL | $65K/yr – $80K/yr

Sarasota Paradise

Director of Marketing

Sarasota, FL (On-site)

$65K/yr – $80K/yrDirector/Executive3+ years expFull time

Posted 5 months ago

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Job Summary

Drive all marketing for Sarasota Paradise as head of a small team, delivering integrated campaigns to boost ticket sales, sponsorships, and brand leadership in USL.

Own all marketing functions for the club and game-day experiences
Must-have: Proven sports marketing leadership with 3+ years managing staff
Standout: Direct pathway to CEO with ownership over growth and brand positioning

Job Description

Responsibilities

Lead all marketing for Sarasota Paradise, including digital, social media, content, partnerships, promotions, and community engagement.
Build and lead a high-performing team of 3–5 marketing staff.
Develop and execute integrated campaigns that drive ticket sales, sponsorship revenue, and brand awareness.
Oversee game-day marketing and fan experiences (required attendance at all home games, weekends, and select evenings).
Position Sarasota Paradise as the #1 brand in USL through innovative, data-driven strategies.

Requirements

Formal marketing education (Bachelor’s degree minimum in Marketing, Communications, or related field).
Proven experience leading marketing teams (minimum 3+ years managing staff).
Direct experience in professional sports marketing (USL, MLS, or equivalent league preferred).
Ability and willingness to work flexible hours, including all game days, weekends, and peak event periods.

Preferred

Benefits

Competitive base salary of $65k–$80k.
Health insurance.
Generous PTO.
Direct reporting line to the CEO with real ownership over a rapidly growing professional sports franchise.

Sarasota Paradise

About Sarasota ParadiseSarasota Paradise is the first and only professional sports team in Sarasota, Florida, proudly representing our community on the national stage. Founded in 2022, the club has quickly built a reputation for its competitive spirit, community focus, and commitment to elevating soccer in the region.In 2026, Sarasota Paradise will make history as we join USL League One, competing at the professional level with games broadcast nationally on ESPN and CBS Sports.We play our home games at Premier Sports Campus at Lakewood Ranch, one of Florida’s premier soccer venues, offering an exciting and accessible game day experience for fans of all ages.More than a team, Sarasota Paradise is a movement — one that celebrates the creativity, culture, and energy of our city. From high-energy game days to local partnerships, we’re creating a soccer experience that reflects the passion and pride of Sarasota.Sarasota Paradise is led by Principal Team Owner Marco Assis and CEO & Founder Marcus Walfridson, who are building a sustainable, community-driven club designed to inspire Sarasota for generations to come.

Founded in 2022

Sarasota, Florida, USA

26 employees (9 in marketing)

sarasotaparadise.us