Responsibilities

• Directs the development, production and implementation of all marketing strategies and related projects associated with the property’s revenue and marketing objectives. Partners with the Vice President (VP) of Sales and Marketing to develop the annual marketing plan to achieve both short and long-term revenue and marketing objectives.
• Directs the activities and monitor the performance of the Marketing staff.
• Directs the marketing team in producing marketing materials for all revenue opportunities as needed.
• Supervises website development and updates for the property.
• Directs all marketing initiatives, projects and collateral production to ensure that sales and marketing objectives are achieved and that revenue opportunities are maximized.
• Prepares and administers the departmental budget.
• Develops marketing tools such as brochures, videos, presentations, promotional materials, direct mail and tradeshow graphics for sales and convention services.
• Develops the internal cross-promotional marketing materials to maximize property wide revenue opportunities.
• Interviews, selects and trains employees.
• Directs the work of employees.
• Sets and adjusts employees’ rates of pay and hours of work.
• Handles employee complaints and executes disciplinary action as needed.
• Evaluates employee’s productivity and efficiency for the purpose of recommending promotions or other changes in status.

Requirements

• 2-year degree from an accredited university in Business Administration, Sales, or related major; 2 years’ experience in Hospitality Sales, Spa Sales or a comparable professional area
• 4-year bachelor's degree in Business Administration, Sales, or related major; 1 year experience in Hospitality Sales, Spa Sales or a comparable professional area