Marketing Specialist
PLUS Foundation
USA (Remote)
$60K/yr - $67K/yrIn-houseFull-timeMid level5+ years exp.
3 hrs ago
Director, Marketing Performance and Automation - Atlanta, GA
Atlanta, GA (On-site)
Salary Not AvailableSenior Level10+ years expFull time
Posted 4 months ago
Top 1% of applicants do these two things.
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Job Summary
Drive data-driven performance marketing leadership for B2B revenue, owning AI-enabled workflows and cross-functional alignment.
- Must-have: 10+ years in B2B marketing with performance, demand gen, or marketing automation.
- Standout: Proven cross-functional leadership with Sales, IT, and analytics teams.
Job Description
Responsibilities
- Own the multi-quarter roadmap for performance marketing, marketing automation, lead monetization, and AI-enabled marketing workflows.
- Lead strategy and execution for lead scoring, nurture, routing, handoff, and CRM-connected processes.
- Improve marketingâs contribution to qualified leads, conversion, pipeline, and ROI.
- Build and lead monthly performance reviews with insights, actions, and business recommendations.
- Identify and implement high-value AI use cases across content, reporting, workflow automation, lead management, and CRM productivity.
- Partner closely with Sales, Sales Operations, IT, CRM, analytics, and brand teams to drive alignment and execution.
- Manage agency and vendor performance, ensuring accountability, strategic input, and execution quality.
Tarkett
With a history of more than 140 years, Tarkett is a worldwide leader in innovative and sustainable flooring and sports surface solutions, generating net sales of ⏠3.3 billion in 2024. The Group has 12,000 employees in 46 countries and has 24 R&D centers, 8 recycling centers and 35 production sites. Tarkett creates and manufactures solutions for hospitals, schools, housing, hotels, offices, stores and sports fields, serving customers in over 100 countries. To build âThe Way to Better Floors,â the Group is committed to circular economy and sustainability, in line with its Tarkett HumanâConscious DesignÂŽ approach. Tarkett is listed on the Euronext regulated market (compartment B, ISIN: FR0004188670, ticker: TKTT) www.tarkettâgroup.com
Traffic Signals
Monthly Visitors
14.1K
Traffic Source Mix
Search
43.2%
Direct
41.5%
Referral
10.1%
Social
3.8%
Paid
1%
Headcount Trend
Current headcount: ~5.6K
Marketing Team
Marketing Team Size
284 (5% of company)
