Responsibilities

• Own and evolve the marketing systems architecture, including HubSpot, Salesforce integration, and core tooling
• Own lifecycle stages, lead scoring, and routing to drive consistent lead management across Marketing and Sales
• Own marketing performance reporting, building a clear and reliable view of funnel performance and pipeline
• Partner with BizOps to define and scale reporting infrastructure (e.g., Hex) and ensure data is accurate and actionable
• Own and standardize how campaigns are executed, tracked, and measured across digital, lifecycle, ABM, and field marketing programs
• Ensure consistent campaign structure and data quality to support accurate reporting and performance analysis
• Define and uphold data governance, segmentation, and database health across marketing systems
• Partner cross-functionally with Marketing, RevOps, and Sales leadership to align on processes, definitions, and priorities

Requirements

• 6-10 years of experience in Marketing Operations, Revenue Operations, or a related GTM role
• Experience building and scaling marketing operations in a high-growth B2B SaaS environment
• Hands-on experience with marketing automation platforms (e.g., HubSpot, Marketo) and Salesforce
• Strong understanding of lifecycle management, lead scoring, and marketing data models
• Proven ability to operate cross-functionally with Marketing, RevOps, and Sales teams
• Strong ownership mindset with the ability to drive initiatives end-to-end
• Strong problem-solving skills with a focus on execution and outcomes
• Ability to translate data into clear insights and recommendations for stakeholders

Preferred

• Experience building marketing ops from early-stage to scale
• Strong analytical skills and experience partnering with data and operations teams
• Background working closely with Sales/BDR organizations in a sales-led motion
• Experience defining reporting layers or working with tools like Hex
• Passive for building clean, scalable systems that drive measurable growth

Benefits

• Take what you need vacation policy
• Medical, Dental, and Vision benefits for you and your family
• Life Insurance and Disability Benefits
• Retirement Plan (e.g., 401K, pension)
• Parental Leave
• Fertility and family building benefits through Carrot
• Daily lunches and snacks in the office to keep you at your best
• These benefits are described in more detail in Decagon’s policies, may vary by location, and can change at any time according to applicable compensation and benefits plans.