DIRECTOR and MARKETING OPERATIONS

Colorado, USA (On-site)

Salary Not AvailableDirector/ExecutiveFull time

Posted 3 days ago

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Job Summary

You will own the development and execution of the overall marketing strategy across Horseshoe and Lady Luck Black Hawk, lead cross-functional programs, and drive guest engagement, loyalty, and sustainable revenue growth.

  • Partner with property and corporate leadership to shape the marketing strategy and ensure flawless execution
  • Lead integrated programs across advertising, events, VIP initiatives, and cross-property initiatives

Job Description

Responsibilities

  • The Director of Marketing is responsible for partnering with property and corporate leadership to develop and execute the overall marketing strategy for Horseshoe and Lady Luck Black Hawk.
  • This role is accountable for the flawless execution of marketing initiatives and for fostering a culture of exceptional service and hospitality across all customer segments, driving loyalty, visitation, and sustainable revenue growth.
  • The Director of Marketing collaborates closely with the Regional Vice President of Marketing, Enterprise Shared Services, and property operational leaders to design, implement, and execute integrated marketing programs.
  • These programs include, but are not limited to, advertising, reputation management, entertainment, promotions, VIP events, off-site events, cross-property initiatives, and other strategic efforts focused on enhancing guest engagement and loyalty.

Caesars Entertainment

Behold! Caesars Sportsbook & Casino is here, and we’re proud to be a part of Caesars Entertainment—the number one gaming company in the world with over 80 years of sports betting expertise. At Caesars Sportsbook & Casino, we believe all our Team Members should be treated like Caesars. It’s the mantra we were founded on, and the standard that drives us to provide our customers with best-in-class service. As we continue to Blaze The Trail with our Caesars Sportsbook & Casino app, the expansion of our Caesars Sportsbook retail locations, our World Series of Poker franchise, our William Hill legacy brand, and partnerships with the biggest names in sports and entertainment, we’re creating new and exciting opportunities for you to be a part of our empire and make an impact. Interested in joining the team? Check out our job postings and see what we have to offer, people. And remember—We Are All Caesars!

Founded in 1934
Las Vegas, Nevada, USA
823 employees (121 in marketing)

Traffic Signals

Monthly Visitors
20.4M
Monthly Google Ads Budget
$418
Traffic Source Mix
Search
45.2%
Direct
38.4%
Referral
15.1%
Social
0.7%
Paid
0.5%

Headcount Trend

Current headcount: ~824

Marketing Team

Marketing Team Size
102 (12% of company)
Median Career Experience
9.5 years
Median Tenure
4.3 years
Marketing Roles Posted (Last 30 Days)
5