Responsibilities

• Develop and execute integrated marketing strategies to drive traffic, sales, and brand awareness.
• Manage brand positioning, messaging, and consistency across all channels.
• Plan and execute regional, and local store marketing initiatives.
• Analyze market trends, customer insights, and competitor activity to inform strategy.
• Develop and lead catering marketing strategies to grow catering revenue and market share.
• Partner with operations to build scalable catering programs and sales processes.
• Create targeted campaigns to drive event, and group catering orders.
• Identify new business opportunities, partnerships, and local outreach strategies.
• Track catering KPIs (sales growth, conversion rates, repeat business) and optimize performance.
• Oversee digital marketing efforts, including social media, email, SMS, SEO/SEM, and online ordering platforms.

Requirements

• Degree in Marketing, Business, or related field preferred.
• 2 plus years marketing experience, preferably in QSR, restaurant, retail, or hospitality.
• Proven experience driving catering sales or B2B marketing programs.
• Strong understanding of digital marketing, brand management, and customer acquisition.
• Experience managing multi-unit or franchise marketing programs preferred.
• Strategic thinking with strong execution skills
• Data-driven decision-making and analytical mindset
• Leadership and team development
• Excellent communication and presentation skills
• Project management and organizational skills

Nice To Have

• Experience with CRM, loyalty platforms, and marketing automation tools.
• Proficiency in digital advertising platforms (Google, Meta, etc.).
• Strong skills in Microsoft Office Suite (Excel, PowerPoint).
• Leadership and team development

Benefits

• Employee discount
• Paid time off
• Paid training
• Opportunity for career growth and advancement