Director, Marketing Communications

USA (Remote)

$150K/yr – $180K/yrDirector/ExecutiveSalaried Ft

Posted 3 months ago

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Job Summary

Own CAQH’s marketing communications strategy spanning corporate communications, PR/earned media, and thought leadership.

  • Must-have: 10+ years of public relations and multichannel content leadership.
  • Standout: Healthcare industry experience and CEO advisory experience.

Job Description

Responsibilities

  • Own and evolve CAQH’s marketing communications strategy spanning corporate communications, PR/earned media, and thought leadership from end-to-end.
  • Write, edit, and finalize core communications deliverables ensuring message discipline and brand voice.
  • Establish editorial standards, templates, and review processes to ensure content quality, brand voice, readability, compliance awareness, and accessibility.
  • Champion CAQH’s brand reputation and credibility by proactively identifying opportunities and risks, monitoring sentiment and relevant industry conversations, and advising leadership on actions and messaging.
  • Steward and operationalize CAQH’s enterprise brand narrative, positioning, and messaging framework across the organization and its full portfolio; ensure message discipline and consistency across channels and audiences (health plans, providers, and other healthcare stakeholders).
  • Manage day-to-day relationships with media outlets, reporters, and PR firms, and lead earned media strategy in partnership with a PR agency.
  • Monitor and report on media coverage and market visibility, including tracking media mentions, maintaining media monitoring alerts and reporting, and sharing timely insights with internal stakeholders.
  • Provide strategic communications counsel to the CEO and executive leadership; develop high-stakes external written materials and executive-level briefing documents.
  • Support CEO internal communications by drafting content as needed.
  • Support delivery and execution of the CEO brand program by managing the external agency partner and integrating CEO brand priorities with the corporate brand, narrative, and thought leadership strategy where appropriate.

Requirements

  • 10+ years of progressive experience in public relations and multichannel content leadership (in-house, agency, newsroom/publishing, or consulting)
  • Experience leading corporate communications, earned media programs, executive communications, and integrated content planning
  • Bachelor’s degree required (preferably in Communications, Marketing, Journalism, or related field)
  • Advanced degree a plus
  • Proficiency with PR and media monitoring tools and social media management platforms (e.g., Onclusive, Meltwater)
  • Experience partnering with senior leaders to shape positioning and deliver high-stakes communications
  • Strong writing and editing skills with portfolio of executive-level deliverables
  • Experience managing external agencies and budgets; ability to assess ROI

Nice To Have

  • Crisis communications experience preferred
  • Healthcare industry experience preferred
  • Executive presence with stakeholder management and ability to advise C-suite leaders

Benefits

  • medical, dental, and vision coverage
  • a 401(k) with company contributions and matching
  • paid parental leave
  • tuition assistance
  • generous paid time off
CAQH logo

CAQH

CAQH is the leader in healthcare data, enabling health plans, providers, and stakeholders to seamlessly exchange and manage the most trusted provider and member data in the U.S. By connecting over 1,000 health plans and other entities with 4.8 million provider records and data on more than 225 million members, CAQH streamlines operations and improves data accuracy. Through industry-leading solutions, federally mandated CORE Operating Rules, and actionable insights, CAQH makes healthcare work better—so patients can access the care they need, when they need it. Visit www.caqh.org to learn more. View current openings for CAQH Careers at www.caqh.org/about/careers

Founded in 1998
Washington, District of Columbia, USA
183 employees (13 in marketing)

Traffic Signals

Monthly Visitors
934.2K
Monthly Google Ads Budget
$283
Traffic Source Mix
Search
29%
Direct
64.1%
Referral
5.7%
Social
0.3%
Paid
0.6%

Headcount Trend

Current headcount: ~183

Marketing Team

Marketing Team Size
10 (5% of company)