Responsibilities

• Leadership & Team Development - Foster a safe, inclusive, engaged, and compliant work environment that empowers employees to achieve individual and business goals. - Recruit, develop, coach, and retain top marketing talent. - Lead performance management activities, including employee development planning and performance improvement initiatives. - Collaborate effectively with fellow leaders across the organization. - Champion adherence to company values, quality standards, and the corporate code of conduct.
• Strategic Marketing Leadership - Lead the development and execution of comprehensive marketing strategies aligned with business objectives. - Drive market growth through effective product positioning, brand management, and integrated marketing initiatives. - Analyze market trends, customer insights, and competitive activities to identify new opportunities. - Oversee the implementation of marketing campaigns across multiple channels, ensuring consistent messaging and brand integrity. - Establish and monitor key performance indicators (KPIs) to evaluate program effectiveness and drive continuous improvement.
• Business & Cross-Functional Collaboration - Partner closely with Sales, Product Development, and other key stakeholders to align marketing initiatives with organizational goals. - Collaborate with global business teams to ensure North American market needs and strategies are effectively represented. - Maintain deep knowledge of products, customer segments, distribution channels, and competitive dynamics. - Manage departmental budgets and resources to maximize return on investment.
• Operational Excellence - Oversee marketing processes, departmental SOPs, and quality management requirements. - Utilize data and analytics to guide strategic decisions and optimize campaign performance. - Encourage innovation by exploring new technologies, tools, and marketing approaches. - Ensure organizational quality standards and operational efficiencies are achieved.

Requirements

• Bachelor's degree in Marketing, Business, Management, or a related field.
• Strong marketing background, preferably within a related industry.
• Minimum of 3 years of people leadership experience.
• Proven success leading and influencing diverse teams and cross-functional stakeholders.
• Strong analytical, strategic planning, and execution skills.
• Excellent communication and interpersonal abilities.
• Ability to travel as business needs require.
• Preferred Qualifications: MBA or other advanced degree.
• Experience working in a global, matrixed organization.
• Demonstrated success managing budgets, marketing analytics, and growth initiatives.

Preferred

• MBA or other advanced degree.
• Experience working in a global, matrixed organization.
• Demonstrated success managing budgets, marketing analytics, and growth initiatives.