Director, Marketing & Business Development-III

Birch Run, MI (On-site)

Salary Not AvailableDirector/Executive4+ years expFull time

Posted 3 months ago

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Job Summary

Drive mall revenue and center performance through strategic marketing, retailer partnerships, and program execution.

  • Must-have: BA/BS in sales/marketing and 4–6 years in sales, sponsorship, or marketing.
  • Standout: Ownership of annual marketing planning and ROI-focused budgeting.
  • Standout: Leads retailer partnerships and platform programs to impact center metrics.

Job Description

Drive mall revenue and center performance through strategic marketing, retailer partnerships, and program execution.

  • Identify, create and sell revenue opportunities through strategic positioning of mall assets, media assets, and mall programming.
  • Develop and implement retailer intensification strategies and secure retailer offers to enhance programming.
  • Flawlessly execute all national/regional SBV programs at the field level.
  • Create annual marketing budgets based on retailer dues and ROI-focused spending.
  • Develop and execute an annual marketing plan that supports corporate objectives and center financials.
  • Coordinate shopping center visual merchandising, signage and advertising programs.
  • Maintain effective media relations by fielding media calls and preparing responses.
  • Drive growth of social media channels and data collection for the unit (Facebook, Instagram, SMS, Email).
  • Participate in Manager on Duty rotation and other mall management responsibilities.
  • Strong organization and coordination skills.
Simon Property Group logo

Simon Property Group

Simon is a global leader in the ownership of premier shopping, dining, entertainment and mixed-use destinations and an S&P 100 company (Simon Property Group, NYSE: SPG). Our properties across North America, Europe, and Asia provide community gathering places for millions of people every day and generate billions in annual sales. Our portfolio includes assets of national and international renown - proven assets that are the preferred location for retailers. In addition to our high quality properties, Simon is also known for our strong balance sheet, a long-tenured and well-respected senior management team, and our innovative spirit, as reflected in a 50 + year history of successful retail real estate development, management & leasing. Employment at Simon is considered the pinnacle of a career by real estate professionals due to our leadership position in the industry. With a total market capitalization of over $80 billion, we are well positioned to continue to deliver strong financial results and create shareholder value. Headquartered in Indianapolis, Indiana, we employ approximately 4,800 people across the United States.

Founded in 1960
Indianapolis, Indiana, USA
3.7K employees (542 in marketing)

Traffic Signals

Monthly Visitors
6.9M
Monthly Google Ads Budget
$157
Traffic Source Mix
Search
38.5%
Direct
43.8%
Referral
12.7%
Social
1.8%
Paid
3.1%

Headcount Trend

Current headcount: ~3.7K

Marketing Team

Marketing Team Size
508 (14% of company)
Median Career Experience
13 years
Median Tenure
6.9 years
Marketing Roles Posted (Last 30 Days)
4

Funding

Total Funding
$5.8B
Last Raise
Post IPO Debt, 4 months ago

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