Director, Marketing

Philadelphia, PA (Hybrid)

Salary Not AvailableDirector/Executive10+ years expFull time

Posted 2 months ago

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Job Summary

Drive strategy and execution of 360 campaigns for clients, aligning marketing across digital channels and leading stakeholder engagements.

  • Own strategy development and execution of 360 campaigns.
  • Must-have: 10+ years of professional marketing experience.
  • Standout: Agency/consultancy background with hybrid work setup.

Job Description

Responsibilities

  • Strategize and manage the execution of 360 Campaigns
  • Work with client stakeholders to develop overarching and specific marketing strategies to build visibility and drive sales
  • Facilitation of leadership/stakeholder approvals of marketing strategy, content, and deliverables
  • Understanding of executing and analyzing metrics for digital, social and email campaigns
  • Understanding of general functionality of CRM and marketing tool systems to drive strong client solutions
  • Drive executive strategy sessions with client stakeholders (i.e. messaging architecture exercises, comprehensive engagement strategies, etc.)
  • Creation of executive strategy presentations and campaign post-mortems
  • Utilizing prior experience and skills to develop a plan for the execution of the ideas
  • Overseeing internal and external stakeholders across a variety of disciplines to ensure successful marketing outcomes
  • Understanding of campaign metrics of success to drive strategic recommendations
  • Creating weekly, monthly, and quarterly integrated performance reporting
  • Supporting audience identification for targeting purposes
  • Working with creative and editorial teams to deliver high performance deliverables for clients
  • Tracking KPIs and ensuring campaign performances remain aligned with client objectives

Requirements

  • Bachelor's degree from a four-year college or university in Marketing, Business Intelligence, or similar Field
  • 10+ years of professional marketing experience
  • Experience managing a team
  • Experience using time tracking and expense management software
  • Experience working in the Microsoft Suite and any project management software/tools
  • Previous experience in an agency or consultancy
  • Tracking KPIs and ensuring campaign performances remain aligned with client objectives

Benefits

  • Previous experience in an agency or consultancy
  • Medical/Dental benefits including of 1K Health Reimbursement Account
  • Matching 401K
  • Generous PTO policy
  • Substantial Parental Leave Policy
  • Hybrid Work Environment
Athena Global Advisors logo

Athena Global Advisors

Athena is a marketing consultancy where ideas are activated. We combine consultant expertise with tactical execution across project management, data, strategy, events, and creative. For over ten years, we’ve delivered business insights, marketing strategies, and brand activations that have transformed the presence, reputation, and performance of clients in industries ranging from telecommunications to major league sports.We love what we do and who we do it with. Our people are solutions-oriented, team-first players who roll up their sleeves to make work that works. We’re proud to be a women-owned organization and recognized as a top workplace in our HQ city of Philadelphia.

Founded in 2013
Philadelphia, Pennsylvania, USA
147 employees (46 in marketing)

Traffic Signals

Monthly Visitors
4.3K
Traffic Source Mix
Search
28.6%
Direct
46.7%
Referral
5.8%
Social
17.3%
Paid
1.5%

Headcount Trend

Current headcount: ~147

Marketing Team

Marketing Team Size
24 (16% of company)
Median Career Experience
13 years
Median Tenure
3.4 years