Responsibilities

• Strategy & Leadership: Define and own the overall AI innovation strategy for the marketing organization, aligning all initiatives with core business objectives and a three-year horizon for growth and maturation.
• Team Management: Lead and mentor a dedicated 5-person Marketing AI Spoke team, fostering a culture of rapid experimentation, iterative development, and operational excellence.
• Portfolio Management: Oversee the delivery of AI solutions within three key portfolios: Content & Knowledge, Revenue & Growth, Customer Experience.
• Cross-Functional Collaboration: Partner directly with marketing strategy and operations leaders to identify high-impact opportunities, translate strategic goals into actionable AI initiatives, and ensure seamless integration of new AI agents and workflows into the existing technology stack.
• Governance & Enablement: Establish a clear prioritization and governance framework for all AI initiatives. Partner with the Enablement Lead to drive a culture of AI fluency and adoption across the marketing organization.
• Liaison to the Hub: Act as the primary interface with the central Okta AI Hub, ensuring all initiatives adhere to company-wide AI policies, security, and governance standards.
• Business Value & Reporting: Define key performance indicators (KPIs) and report on the business value delivered, focusing on productivity, efficiency, revenue impact, and content quality.

Requirements

• Experience: A proven track record of leading and scaling technology, data, or product-focused teams within a marketing or sales operations context.
• Strategic Acumen: A thorough understanding of the B2B SaaS demand generation engine, with the ability to identify and prioritize AI applications that directly drive business growth.
• Technical Fluency: A strong understanding of modern AI concepts, including large language models (LLMs), agentic AI, and intelligent automation. You don’t need to be a developer, but you must be able to understand technical concepts and their business implications.
• Collaboration: Excellent communication and stakeholder management skills with the ability to influence and build consensus across diverse teams.
• A "Human + AI" Philosophy: A belief that AI should augment human creativity and expertise, not replace it, with a commitment to a "human-in-the-loop" approach.

Benefits

• Amazing Benefits
• Making Social Impact
• Developing Talent and Fostering Connection + Community at Okta