Director, Integrated Media Planning at OMG23 | Burbank, CA | $130K/yr – $160K/yr

OMG23

Director, Integrated Media Planning

Burbank, CA (Hybrid)

$130K/yr – $160K/yrDirector/Executive10+ years expFull time

Posted 5 weeks ago

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Job Summary

Own high impact media leadership across cross channel planning with a focus on integrated campaigns, client storytelling, and team development; bridge business goals with market insights while keeping budgets in check.

Media strategy ownership across TV, digital, social, search, outdoor, multicultural, and local/national activations
Client leadership and cross functional collaboration with insights, budgets, and performance review
Team leadership and mentorship with a focus on planning, execution, and a collaborative culture

Job Description

Responsibilities

Lead the development of integrated media strategies across TV, digital, social, search, outdoor, multicultural, and local/national activation
Partner with leadership to align campaign strategy with business goals and market insights
Act as client contact, providing strategic oversight, clear recommendations, and problem solving support
Collaborate on upfronts, research reports, and competitive analyses with internal teams
Lead presentations and communicate strategies effectively across all media types
Guide team on planning, execution, and analysis across multiple campaigns
Oversee budgets, investments and overall execution of media campaign performance to ensure accuracy and efficiency
Build and maintain strong, relationships with clients, vendors and media partners
Mentor and develop team members, support career growth and creating a collaborative culture

Requirements

Bachelor’s degree or relevant experience
10+ years media experience; Entertainment account experience preferred
Strong background in traditional and digital media planning
Proven ability to manage large-scale, integrated campaigns and cross-functional teams
Leadership presence: mature, polished, and inspiring to teams and clients alike
Ability to be agile and adaptable within a quick turnaround business environment
Proficiency with media planning tools including Excel, Nielsen, R/F Reports, IMS Suite, Kantar, MRI, and Simmons
You’re a clear and confident communicator—equally strong in writing, presenting, and leading conversations with clients and teammates.
You take a proactive approach to problem-solving, using critical thinking to find smart solutions.
You’re comfortable coaching teammates and contributing to a collaborative, supportive team culture.

Preferred

Entertainment account experience preferred

OMG23

At OMG23, we have the privilege of partnering with Disney on the planning, buying and implementation of its integrated ad campaigns for some of the entertainment industry’s most iconic brands. Our Walt Disney Studios team works on titles that include a wide variety of blockbuster films distributed under the Walt Disney Studios, Marvel Studios, Lucasfilm, Pixar Animation Studios, Walt Disney Animation Studios, 20th Century, and Searchlight banners. We are also proud to be Disney’s Agency of Record for their premier television networks including ABC, ABC News, Disney Channels, Freeform, National Geographic and FX. We live movies and TV. If you do too, please check out our position listings on Linkedin and consider joining our team!

Founded in 2014

Burbank, California, USA

464 employees (187 in marketing)

omnicommediagroup.com/careers/us/omg23