Director Integrated Media Planning

Clint, TX (Hybrid)

Salary Not AvailableSenior Level10+ years expFull time

Posted 9 days ago

Job Summary

Own and guide the integrated media planning effort, acting as a trusted advisor to the client, leading a cross-functional team, and driving innovative, data-driven growth across evolving digital channels.

  • Own day-to-day needs and collaborate with OMD teams, agencies, and media owners.
  • Balance strategic leadership with execution to craft innovative solutions across social, content, data, and mobile.

Job Description

Responsibilities

  • lead day-to-day business needs while collaborating closely with broader integrated OMD teams, creative agencies, and media owners to deliver integrated, impactful solutions.
  • develop a deep understanding of the client's business, objectives, and challenges while serving as a trusted advisor and advocate for OMD's strategic approach.
  • balance of strategic leadership, operational excellence, and executional support.
  • orchestrates a strategic mix of solutions across social media, content partnerships, data and audience strategies, mobile opportunities, and other evolving digital channels, continuously identifying new ways to drive growth, engagement, and business impact as the media landscape evolves
  • driving force behind the team's success, ensuring the vision of both the agency and client comes to life through innovative work, thought leadership, and breakthrough ideas.
  • Collaborative Partnership – embraces and drives the oneOMD approach by building partnerships with others on behalf of our clients.
  • Creative Thinking – takes a brand, an objective and a platform and thinks of innovative ways to bring them together.
  • Hunger for Innovation – helps determine the right opportunities and brings them to life in impactful ways.
  • Relationship Building – fully engaged and present with clients.
  • Inspiring Leadership – challenges a team to solve clients challenges in unique ways.

Requirements

  • Graduate of a four-year college or university
  • 10+ years of integrated media planning experience
  • Track record of handling big client ambitions, automotive a plus
  • Ability to create and execute a holistic channel approach to planning
  • Experience collaborating with media owners, agency business units and creative agency partners
  • Proven leadership ability and experience managing a team; a strong desire and ability to grow and develop talent
  • Advanced knowledge of media fundamentals and an ability to educate at all levels
  • Strong comfort level with data, analytics, and measurement
Adelphi Group logo

Adelphi Group

The Adelphi provides a wide range of strategic support services and consulting for global pharmaceutical clients. Adelphi is dedicated to the healthcare sector, providing services across strategic marketing, marketing and business intelligence, real-world observational research and disease-specific programmes, health and economic outcomes, market access, pricing and reimbursement, value insight, multi-channel health communications, scientific services, and strategic product development consultancy. Headquarters are located in Manchester, UK with offices in Europe and the US. Adelphi employs over 700 people worldwide.

Founded in 1986
Bollington, England, GBR
233 employees (19 in marketing)

Marketing Team

Marketing Team Size
13 (6% of company)
Marketing Roles Posted (Last 30 Days)
175

Traffic Signals

Monthly Visitors
15.3K
Traffic Source Mix
Search
59.9%
Direct
26.4%
Referral
9.8%

Headcount Trend

Current headcount: ~233
Adelphi Group logo

Director Integrated Media Planning

Adelphi Group · Clint, TX · Hybrid