Director, Field Marketing Strategy

USA (Unknown)

$165K/yr – $247K/yrDirector/Executive15+ years exp

Posted 7 days ago

Job Summary

Owns and scales field marketing blueprint across multiple geographies, translating strategy into local plans and guiding marketers to build and progress pipeline.

  • Coordinate cross-functional teams to turn strategy into actionable local tactics
  • Coach local marketers and advocate for field marketing needs

Job Description

Responsibilities

  • As a member of the Worldwide Field& Partner Marketing Leadership team you will be responsible for working across a matrixed organization to create a blueprint for local Field Marketers to use in creating relevant marketing plans and tactics to drive and progress pipeline to meet revenue goals.
  • The Worldwide Field Marketing Strategy Expert acts as the Field Marketing point of contact for core Product Category Sales leaders, Product/Industry Marketing and Global Campaigns teams to understand strategy and turn it into clear guidance for local marketing teams.
  • Identifying and scaling best practices to maximize business impact
  • Guiding local marketers in creating a marketing plan and determining the best tactics to build and progress pipeline to achieve revenue targets
  • Synthesizing and analyzing information and data to tailor recommendations at a local level
  • Working across global teams to simplify information and provide clarity in strategy and approach resulting in recommended tactics, event frameworks and recommendations of best practices and when to use them
  • Providing feedback from the field to global teams to ensure assets and approach meet local needs
  • Be a key player in bringing OpenText’s GTM strategy to life by setting a global approach that is executed across 3 Geographies and 16 markets
  • You will get to practice continuous improvement as you adapt and evolve to maximize business impact.
  • You will get to coach local marketers to adopt best practices and seek to understand gaps to evolve approaches

Requirements

  • Strategic marketing expertise matched with local marketing knowledge.
  • Deep understanding of GTM structure and ability to work in a matrix by leading through influence.
  • Excellent data analysis skills to build blueprints that leverage strengths and address gaps.
  • A growth mindset and a coach approach to help local marketers understand and adapt to change.
  • A bias for action and an ability to identify quick wins balanced with plans to address longer term needs.
  • 15+ years of Field Marketing experience in a complex, matrixed tech organization
  • Excellent communication, problem solving, and alignment to OpenText values.

Benefits

  • compensation: At OpenText, we offer a thoughtfully designed benefits package that supports your physical, emotional, and financial wellbeing. A summary of those benefits can be found on ourWhy Join Us page.
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OpenText

OpenText is a leading Cloud and AI company that provides organizations around the world with a comprehensive suite of Business AI, Business Clouds, and Business Technology. We help organizations grow, innovate, become more efficient and effective, and do so in a trusted and secure way—through Information Management.OpenText (NASDAQ/TSX: OTEX), founded in 1991 in Waterloo, has a rich history of helping customers manage their most important asset—information. Originating from a collaboration to digitize the Oxford English Dictionary, OpenText has grown into a global leader in information management. With over 120,000 enterprise customers across 180 countries, OpenText supports 98 of the top 100 global companies. A wide breadth of offerings uniquely positions OpenText to help customers unlock the value of that information using Al, cloud, and security innovations.At OpenText, our culture is at the heart of everything we do—and today, that includes being proudly AI-first. We’re creating a workplace where everyone can thrive, with artificial intelligence integrated into how we work, solve problems, and innovate together.By fostering a collaborative and inclusive environment, we empower digital knowledge workers and drive forward-thinking solutions that shape the future of information management. We believe our success comes from the strength of our team—talent that AI can’t replace—and we’re committed to attracting and supporting those who bring unique insight, adaptability, and creativity.Because at OpenText, people aren’t just our greatest asset—they’re the reason we shine in an AI-powered world. Join us at OpenText and become part of a team where your talents and ideas are truly valued.

Founded in 1991
Waterloo, Ontario, CAN
23K employees (1,043 in marketing)

Salaries

Posted range

$165K/yr – $247K/yr

Taken straight from the job posting.

See all OpenText salaries

Funding

Total Funding
$1.1B
Last Raise
$1B
Post IPO Debt, 3 years ago

Funding History

  • Nov 2022
    Post IPO Debt • $1B
  • Jan 2014
    Post IPO Equity • $100M
  • Nov 1995
    Series Unknown

Traffic Signals

Monthly Visitors
1.3M
Monthly Google Ads Budget
$79.7K
Traffic Source Mix
Search
33%
Direct
50.6%
Referral
12.4%
Social
2.6%
Paid
1.4%

Headcount Trend

Current headcount: ~23.2K

Recent News

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Director, Field Marketing Strategy

OpenText · USA · Unknown