Director, Field Marketing

USA (Remote)

$180K/yr – $200K/yrDirector/ExecutiveFull time

Posted 4 months ago

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Job Summary

Drive regional field marketing to generate pipeline and revenue, leading a cross-functional ABM-focused program and events portfolio.

  • Own the regional field marketing strategy tied to pipeline, revenue, and ABM growth.
  • Drive measurable pipeline and revenue impact through regional field programs and events.
  • Lead flagship events, ABM motions, and cross-functional collaboration with Sales and Demand Gen.

Job Description

Responsibilities

  • Own the regional field marketing strategy, aligned to pipeline, revenue, and account-based growth objectives
  • Act as the primary marketing stakeholder for Sales leadership, with clear accountability for field-sourced and field-influenced pipeline
  • Translate GTM priorities into scalable, high-impact field programs that support demand creation, deal acceleration, and customer expansion
  • Oversee the end-to-end strategy and execution of flagship events, tradeshows, executive roundtables, customer events, and virtual field programs
  • Balance large-scale programs with high-touch ABM motions (1:1, 1:few) focused on priority accounts
  • Continuously test and evolve event formats, channels, and technologies to improve engagement and ROI
  • Directly manage and mentor the Field Marketing Manager, providing clear direction, coaching, and development support
  • Set priorities, operating rhythms, and performance expectations for the field function
  • Build repeatable processes, templates, and best practices to support future team growth
  • Partner closely with Sales, Product Marketing, Partner Marketing, and Demand Gen to ensure consistent messaging and integrated execution

Requirements

  • 7–10+ years of B2B field marketing or demand generation experience within a high-growth SaaS or technology environment
  • Proven success owning regional field marketing strategy and driving measurable pipeline and revenue impact
  • Experience leading complex event portfolios including tradeshows, executive events, and ABM-driven field programs
  • Prior people-management experience, with a track record of coaching and developing high-performing marketers
  • Strong understanding of B2B sales cycles and close alignment with Sales and SDR teams
  • Data-driven mindset with experience using CRM and marketing automation platforms (e.g. Salesforce, HubSpot/Marketo)
  • Excellent stakeholder management, communication, and executive-level presentation skills
  • Highly organized, proactive, and comfortable operating in a fast-paced, evolving environment
  • Willingness to travel for key field events as required

Benefits

  • Benefits & Perks for FTE Provers:
  • - Competitive salaries & Bonus Plan (for eligible roles) and Equity Plan
  • - Modern Health for financial, mental, and physical wellness
  • - 401(k) Retirement Plan & Match (US Offices) and Local Country Pension (International Offices)
  • - Unlimited Vacation and Flexible hours
  • - Comprehensive medical benefits for you and your family ❤️
  • - Emotional & Physical Wellness – Access to wellness services (EAP & Prove Well-Being Reimbursement)
  • - Bottomless snacks & beverages for certain office locations
  • - Daily GrubHub stipend for lunch if coming into the office (US Offices)
  • - A great place to work and connect with other talented Provers like yourself!
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Prove

3.5 Glassdoor

Prove is the modern way for businesses to enable their customers to prove their identities. Prove offers phone-centric solutions that enable its customers to acquire new consumers and engage with their existing consumers by removing friction while bolstering security and enhancing consumer privacy & consumer choice. Prove's solutions are used by more than 1,000 businesses across diversified industries, including banks, financial services, healthcare, insurance, and e-commerce.With 1 billion+ consumer and small business identity tokens under continuous management, Prove’s Phone-Centric IdentityTM platform helps companies mitigate fraud while accelerating revenue and reducing operating costs across all channels. Prove’s omnichannel solutions are available in 195 countries.

Founded in 2008
New York, New York, USA
564 employees (53 in marketing)
63% recommend to a friend
87% CEO approval

Traffic Signals

Monthly Visitors
40.7K
Monthly Google Ads Budget
$31.2K
Traffic Source Mix
Search
39.4%
Direct
49.2%
Referral
8.3%
Social
1.8%
Paid
1.1%

Headcount Trend

Current headcount: ~567

Marketing Team

Marketing Team Size
33 (6% of company)

Funding

Total Funding
$251M
Last Raise
$40M
Series Unknown, 2 years ago

Funding History

  • Oct 2023
    Series Unknown • $40M
  • Mar 2022
    Secondary Market
  • Jun 2020
    Series H • $100M

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