Responsibilities

• Corporate Media & Executive Positioning • Support the development of a North America corporate media strategy, positioning The Estée Lauder Cos. and regional leaders across key topics such as beauty & luxury, consumer trends, retail, and digital and social commerce. • Design and deliver integrated initiatives across earned, owned and digital channels, in partnership with relevant brand and cross-functional teams in the region and globally. • Foster relationships with top-tier U.S. and Canada corporate media and event organizers. • Prepare and advise senior executives for media and speaking engagements. • Submit regional leadership for relevant talent awards and rankings. • Draft and oversee outputs including (but not limited to): executive briefings, talking points, pitches, award submissions, press releases, opinion pieces, stakeholder communications, etc. Story Mining & Narrative Development • Develop clear, insight-led narratives on industry topics and for major regional announcements, partnerships and milestones. • Embed with regional brands and business teams to story mine opportunities, together with the VP. • Successfully parse business performance, industry and consumer data to support key narratives. Industry Relations • Build relationships with relevant industry and stakeholder organizations. • Manage executive and company participation for relevant board seats, membership initiatives, awards programs and annual calendar of events. Issues Management & Reputation • Provide counsel to leadership on reputational risk, including vetting proposed brand activations, partnerships and spokespeople, according to established company vetting procedures. • Track emerging trends and issues that may pose a reputational impact to our company or brands. • Serve as the secondary point of contact for issues management and crisis communications across the Americas. • Maintain alignment with Legal, Government Affairs, Crisis, Corporate Citizenship & Sustainability and other key cross-functional teams.

Requirements

• 10+ years’ experience in corporate communications, public affairs and/or issues management.
• Experience in beauty, wellness, personal care, retail, luxury or other related industry.
• Agency experience, a plus.
• Experience advising senior executives in high-stakes situations.
• Ability to operate at pace, manage multiple priorities and work effectively in ambiguous, fast-moving environments.
• Proven ability to influence across a highly matrixed organization.
• Strong leadership, team management and stakeholder management capability.
• Sound judgement and calm under pressure.
• Microsoft Office suite, including PowerPoint (visual storytelling)
• SharePoint (or similar intranet CMS)

Preferred

• Agency experience, a plus.
• Airtable, a plus.
• CreatorIQ (Tribe), a plus.
• Familiarity with Circana, Nielsen, or similar data sets, a plus.