Director, Entertainment
West Hollywood, CA (On-site)
Posted 6 weeks ago
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Original Job Description
Overview HUNTER is seeking a highly motivated professional to join our growing Entertainment team. The Director will play a key role in driving effective entertainment/celebrity strategy, procurement, and overseeing the management of talent services for our agency's brand clients. Working in conjunction with a Senior lead, you will be responsible for a range of tasks, including talent casting, talent rep outreach, and execution for entertainment and sports-focused campaigns/programs. This role requires a deep understanding of the entertainment and sports industry, strategic thinking, and project management. Responsibilities Talent Procurement : Drive effective talent strategy and execution for Agency clients’ entertainment and/or sports-focused programs and campaigns Participate in cross-functional and client dialogue, brainstorms, and ongoing meetings to devise strategies for talent campaigns Assist in talent casting, including researching relevant names, vetting based on brand mandatories, using relevant talent evaluation tools and drafting client-facing talent casting documents Support in talent outreach and negotiations on behalf of Agency clients; assignments include drafting talent scope of work/description of services, conducting outreach to talent representatives, drafting, and sending talent Formal Offer and consulting on, managing revisions for, and negotiating Long Form Agreement in conjunction with legal counsel Serve as point of contact for talent and talent representation, leading communications around executional elements including, scheduling, campaign materials (creative, social media calendars, run of shows, messaging, etc.), approvals, payment, etc. Serve as a representative of the client and Agency on-site at client events, media interviews, service days, etc Help oversee the management and execution (scheduling, approval process, briefing materials, travel/glam coordination, etc.) of all talent services Coordinate photo opportunities, including photographer management, prop/product logistics, approvals, and placement tracking Manage necessary communication with SAG-AFTRA signatory to fulfil Agency client’s obligation to SAG-AFTRA regulations Create and maintain a budget tracker for all OOP expenses, including reconciliation at the conclusion of each campaign Collaborate with Media/PR team on media booking and exhibit complication outlining PR services/targets Support post-campaign execution, including tracking and reporting on social media metrics and placements for talent partnerships and media integrations Develop and maintain critical industry relationships through ongoing networking to drive new talent opportunities and enhance the Agency’s visibility within the entertainment and sports landscape Ability to: Understand relevant entertainment and sports industry trends and use the information to develop strategic talent recommendations, programs and/or campaigns for clients Display and encourage creativity and innovation in self and others. Actively participate in brainstorms, connect with creative resources, inspire, and motivate team members Utilize talent evaluation tools (e.g., E-Score, Creator IQ) to analyze talent fit, provide rationale, and inform casting decisions Manage multiple client projects and campaigns at a time, and at various stages of execution Travel to client and event locations, including on weekends when necessary; meet with clients at their office locations/headquarters Demonstrate strong writing, editing, presentation and interpersonal communications skills Show integrity and good judgment when working with colleagues and clients Maintain strong relationships with talent agents, managers and publicists Demonstrate an interest in the long-range health of the department and collaborate with leadership, when applicable, on growth plan across Agency and Industry Qualifications Eight (8) years or more of experience in talent buying, entertainment partnerships and client servicing Previous public relations, brand marketing, advertising agency and/or talent agency experience with a concentration in consumer brands Understanding of the entertainment landscape and pop-culture, including celebrities, influencers, athletes, musicians, personalities, experts, tentpole cultural moments and events, etc. Proficiency in Microsoft Office (Word, Excel, PowerPoint) Located in either New York, NY or Los Angeles, CA B.A. in Public Relations, Journalism, Communications, or a related field
HUNTER is an award-winning, integrated marketing communications firm with offices in New York, Los Angeles, Chicago, and London and partnerships that extend our reach globally. Our 300+ person firm, recently bolstered by combining forces with KWT Global, employs a powerful blend of marketing solutions for corporate and consumer clients including public relations, social and digital media, experiential marketing, influencer and talent relations, multicultural outreach, and content creation and distribution across all platforms to earn attention and drive positive reputation for some of the world’s best known and most beloved companies and brands. Founded in 1989, HUNTER proudly serves a broad range of consumer and corporate communications needs across the food + beverage, wine + spirits, technology, fashion + lifestyle, home, travel + hospitality, health, beauty, financial and professional services, and education sectors. Our motto is “We Earn It,” and at HUNTER we focus on doing so in three key areas: earning attention, earning client relationships, and earning staff dedication. Our creative approach, client service orientation, and values-driven culture have led to one of the longest average staff tenures and most enduring client relationships in the business including TABASCO® Pepper Sauce, our first client over 36 years ago and still a client today. For more information, please visit:hunterpr.comwww.facebook.com/HunterPRinstagram.com/HunterPRNYFor job and internship opportunities, please visit: www.hunterpr.com
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