Director, Ecommerce Marketing (Boutiques) at Marriott | Bethesda, MD | $119K/yr – $178K/yr

Marriott

Director, Ecommerce Marketing (Boutiques)

Bethesda, MD (Hybrid)

$119K/yr – $178K/yrDirector/Executive8+ years expFull time

Posted 3 months ago

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Job Summary

Drive ecommerce marketing leadership for Marriott\'s Retail business, owning multi-channel campaigns, budget planning, and performance analytics.

Must-have: 8+ years in full-funnel ecommerce marketing with proven performance
Standout: Leadership overseeing website development and cross-functional campaigns
Standout: Experience with multi-channel marketing and ROI-driven optimization

Job Description

Responsibilities

Oversee UI/UX improvement prioritization and collaboration with the development team.
Conceive and execute marketing strategies that support traffic growth and engagement.
Manage the promotional calendar and lead multi-channel campaigns that drive results.
Collaborate with content marketing and merchandising operations on website launches.
Develop plans to maximize return on marketing budget in partnership with agencies and internal resources.
Produce and communicate hind-sight performance optimizations.
Collaborate with analytics, site team and agency partners to develop performance reporting and drive actions.
Contribute to the overall strategy and growth of the Retail business and communicate our objectives internally.

Requirements

4-year degree from an accredited university.
8+ years of relevant professional experience in full-funnel ecommerce marketing demonstrating progressive career growth and a pattern of exceptional performance.
Leadership experience overseeing website development roadmap
Experience with driving conversion optimization and performance marketing in an ecommerce company
Demonstrable experience across multiple marketing channels including full-funnel site optimization, email/SMS, paid, social, content.
Experience developing and executing against a marketing calendar, inclusive of gaining alignment and allocating resources.
Experience with Adobe Marketing Cloud (preferred) and/or Google Analytics.
Experience setting and achieving marketing KPIs while managing to a marketing budget.

Preferred

Proven track record leading marketing for a home furnishings or gift industries preferred.
Experience building organizational competencies and best practices in a start-up or high-growth ecommerce business.
Team management experience.

Benefits

All positions offer a 401(k) plan, stock purchase plan, discounts at Marriott properties, commuter benefits, employee assistance plan, and childcare discounts.

Marriott

Please see http://www.marriott.com/hotels/travel/wasdt-washington-marriott-wardman-park/Please see http://www.marriott.com/hotels/travel/wasdt-washington-marriott-wardman-park/Please see http://www.marriott.com/hotels/travel/wasdt-washington-marriott-wardman-park/

Dubai, Dubai, ARE

1.1K employees (11 in marketing)

www.marriott.com/hotels/travel/wasdt-washington-marriott-wardman-park