Director-Digital Product Management MarTech

Phoenix, AZ (Hybrid)

$144K/yr – $256K/yrDirector/Executive8+ years expFull time

Posted 3 months ago

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Job Summary

Drive the Adobe CDP and related audience-automation platforms with a multi-year roadmap and cross-team leadership to deliver measurable marketing outcomes.

  • Must-have: 8+ years in digital product management for MarTech or enterprise platforms with CDP/journey analytics experience.
  • Standout: Proven ability to lead strategy and execution across matrixed teams and senior stakeholders.

Job Description

Responsibilities

  • Define and own the product vision, strategy, and multi-year roadmap for Adobe CDP, AJO, Offer Decisioning, CJA capabilities and other audience tools.
  • Lead end-to-end product lifecycle management including discovery, prioritization, design, build, release, and performance optimization.
  • Translate business objectives into clearly defined product outcomes, features, and measurable KPIs aligned to enterprise marketing goals.
  • Establish and operationalize a scalable product operating model across Business, Product, and Technology teams.
  • Drive platform adoption, enablement, and value realization across multiple Lines of Business.
  • Partner closely with Technology, Architecture, Data, Privacy, Risk, and Vendor teams to ensure secure, compliant, and resilient solutions.
  • Oversee backlog prioritization and ensure delivery predictability, transparency, and execution excellence.
  • Identify and manage cross-platform dependencies and proactively mitigate delivery risks.
  • Evangelize product vision and roadmap across stakeholder communities and senior leadership forums.

Requirements

  • 8+ years of experience in Digital Product Management, MarTech platforms, or enterprise-scale platform transformation.
  • Direct experience with Adobe Experience Platform, Adobe Journey Optimizer, Offer Decisioning, and/or Customer Journey Analytics.
  • Demonstrated experience leading product strategy and execution for CDP, journey orchestration, offer decisioning, or analytics platforms.
  • Strong understanding of customer data ecosystems, identity resolution, segmentation, and personalization capabilities.
  • Proven ability to define product roadmaps aligned to measurable business outcomes.
  • Experience operating within complex, matrixed organizations and influencing without direct authority.
  • Strong executive communication skills with experience presenting to senior leadership.
  • Demonstrated ability to manage ambiguity and drive clarity across multiple stakeholder groups.
  • Familiarity with agile methodologies and modern product development practices.

Preferred

  • Experience in financial services or highly regulated environments.
  • Experience leading multi-vendor ecosystems and enterprise platform integrations.
  • Strong data fluency and understanding of customer data governance frameworks.
  • Leadership Attributes
  • Enterprise mindset with strong ownership and accountability.
  • Ability to balance strategic thinking with operational execution.
  • Strong collaborator with the ability to unify diverse teams toward a common outcome.
  • Resilient, proactive, and outcomes-oriented leader.
  • Passionate about delivering customer-centric, data-driven marketing innovation.

Benefits

  • Competitive base salaries
  • Bonus incentives
  • 6%25 Company Match on retirement savings plan
  • Free financial coaching and financial well-being support
  • Comprehensive medical, dental, vision, life insurance, and disability benefits
  • Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
  • 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
  • Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
  • Free and confidential counseling support through our Healthy Minds program
  • Career development and training opportunities
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At American Express, we know that with the right backing, people and businesses have the power to progress in incredible ways. Whether we’re supporting our customers’ financial confidence to move ahead, taking commerce to new heights, or encouraging people to explore the world, our colleagues are constantly striving to uphold our powerful backing promise to our customers and each other every day. These beliefs have been our North Star for 170 years as our business transformed – from helping evacuate travelers during World Wars, to ensuring the safety of our customers’ funds during the Great Depression in the U.S., to creating the Shop Small® movement to help small businesses recover from the Financial Crisis, to providing aid to communities impacted by many natural disasters and so much more. For generations, the key to our success has been the determination and resilience of our American Express colleagues. Now, as a globally integrated payments company, we work together to provide customers with access to products, insights and world-class experiences that enrich lives and build business success. Join us and let’s lead the way together. Learn more about us at: https://www.americanexpress.com/careers https://www.americanexpress.com/ https://www.facebook.com/AmericanExpressUS https://www.instagram.com/americanexpress/ https://twitter.com/americanexpress https://www.youtube.com/user/AmericanExpress See our community guidelines at: https://www.americanexpress.com/en-us/company/community-guidelines/ If you have a customer service issue or question, please visit www.americanexpress.com/contactus

New York, NY, US
79K employees (3,751 in marketing)
81% recommend to a friend
88% CEO approval

Traffic Signals

Monthly Visitors
99M
Monthly Google Ads Budget
$4.4M
Traffic Source Mix
Search
22.8%
Direct
71.5%
Referral
4.6%
Social
0.2%
Paid
0.8%

Headcount Trend

Current headcount: ~81.7K

Marketing Team

Marketing Team Size
3,046 (4% of company)
Median Career Experience
16 years
Median Tenure
10.8 years
Marketing Roles Posted (Last 30 Days)
27

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