Director, Demand Generation

Austin, TX (Remote)

$160K/yr – $180K/yrDirector/Executive8+ years expFull time

Posted 2 months ago

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Job Summary

Drive demand generation for the self-storage vertical to build qualified pipeline and revenue.

  • Own the demand generation engine for the self-storage vertical, driving pipeline.
  • Must-have: 8+ years in B2B marketing with demand gen in SaaS.
  • Standout: Cross-functional GTM leadership and active industry presence.

Job Description

Responsibilities

  • Demand Generation Strategy & Market Leadership
  • Own the strategy and performance of Storable’s demand generation engine for the self-storage vertical, driving qualified pipeline and revenue growth
  • Build targeted demand generation programs tailored to the self-storage operator ecosystem, including independent operators, regional groups, and multi-location businesses
  • Strengthen Storable’s brand presence and market leadership through integrated campaigns and industry engagement
  • Maintain a deep understanding of the self-storage landscape, including customer pain points, competitor activity, and emerging market trends
  • Campaign Execution & Lifecycle Marketing
  • Develop and execute multi-channel marketing programs across paid media, SEO, lifecycle marketing, digital campaigns, events, and partnerships
  • Develop lifecycle marketing strategies that support new customer acquisition, product adoption, and cross-sell opportunities across Storable’s platform
  • Funnel Performance, Analytics & AI Innovation
  • Improve funnel performance through continuous optimization of website conversion, landing pages, and digital buyer journeys

Requirements

  • 8+ years of B2B marketing experience with a strong focus on demand generation, growth marketing, or pipeline development
  • Proven success driving measurable pipeline growth in SaaS, enterprise technology, or subscription-based businesses
  • Experience owning marketing-sourced or marketing-influenced pipeline targets and aligning marketing programs with revenue outcomes
  • Strong expertise in digital demand generation including paid media, SEO, lifecycle marketing, email marketing, and events
  • Experience implementing AI-powered marketing tools for campaign optimization, personalization, or predictive marketing analytics
  • Experience partnering closely with Sales and Revenue Operations to optimize funnel performance and pipeline creation
  • Strong analytical mindset with the ability to translate marketing data into actionable insights and strategic decisions
  • Experience bridging the gap between product development and market-facing demand programs to ensure roadmap features translate into customer value.
  • Experience managing and developing high-performing marketing teams
  • Excellent communication and leadership skills with the ability to influence cross-functional teams and senior stakeholders
  • All applicants must be currently authorized to work in the United States on a full-time basis.

Preferred

  • Experience marketing to SMB or mid-market operators within vertical SaaS industries
  • Familiarity with the self-storage, property technology, or operational SaaS sectors
  • Experience building lifecycle marketing or account-based marketing programs in a growth-stage SaaS company

Benefits

  • Generous health coverage for you and your family, including fully paid short- and long-term disability coverage and two-times base salary life insurance.
  • 401(k) match after 60 days, 100% vested after 1 year.
  • Employer contribution to your HSA, plus an HRA to help offset your deductible.
  • Instant access to flexible vacation. We trust you, so we have a ‘take what you need’ vacation policy.
  • Be More – company rewards and recognition that add up and can be redeemed for personalized gifts and experiences! Storriors have been able to enroll in SCUBA certification classes, travel overseas, and redo their back patio, among many other things.
  • 8 hours of Volunteer Time Off each year and the opportunity to get active in the community by joining one of our offsite volunteer and community service events.
  • 8 hours of Rest, Relax, Recharge time to care for your mental health.
  • Access a range of mental well-being resources for yourself and your dependents, including counseling services, stress management programs, and mindfulness workshops
  • Fully paid parental leave: 12 and 6 weeks for primary and secondary caregivers, respectively.
  • ’Paw’ternity Leave and Pet Bereavement - generous time-off policies for pets.
  • Caregiver Leave: four weeks of fully paid time away from work to care for aging dependents or family members, if needed.
  • $50 monthly home data stipend, plus a home office sign-on bonus of $250.
  • Fertility care support options to help in your journey towards parenthood.
  • Access to financial experts to help you make informed decisions and achieve your financial goals.
  • Direct Student Loan Payment Program, some qualifications and eligibility rules apply.
Storable logo

Storable

4.0 Glassdoor

At Storable, we’re redefining property management for specialty real estate. Tailored for the self-storage, marine, and RV & camping industries, we seamlessly integrate management software with marketplace listings, websites, CRM, insurance, payments and more. Dedicated to empowering owners and operators, Storable helps you win more every day. Explore our platform solutions at www.storable.com.

Founded in 2019
Austin, Texas, USA
886 employees (54 in marketing)
76% recommend to a friend
86% CEO approval

Traffic Signals

Monthly Visitors
32.9K
Monthly Google Ads Budget
$3.2K
Traffic Source Mix
Search
32.7%
Direct
54.7%
Referral
9.6%
Social
2.1%
Paid
0.8%

Headcount Trend

Current headcount: ~888

Marketing Team

Marketing Team Size
38 (4% of company)
Median Career Experience
13 years
Median Tenure
3.3 years

Funding

Total Funding
$10M
Last Raise
$10M
Series Unknown, 12 years ago

Funding History

  • Feb 2014
    Series Unknown • $10M

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