Director, Creative Marketing at Jerry | New York, USA | $135K/yr – $185K/yr

Jerry

Director, Creative Marketing

New York, USA (Remote)

$135K/yr – $185K/yrDirector/Executive7+ years expFull time

Posted 3 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive messaging and creative marketing for consumer communications across email, SMS, in-app, and social channels.

Own email, in-app copy, and SMS campaigns while shaping the voice across channels.
Must-have: 7+ years in creative marketing with proven email/SMS success.
Standout: Hands-on voice across Reddit and product-driven launch campaigns.

Job Description

Responsibilities

Overhaul our existing customer communications, including our CRM, email, SMS, and in-app copy; take our messaging from functional and direct to value-additive and relationship-driven; work closely with Product, Design, Growth, and Customer Insights to understand how to build trust, engagement, and as a result, drive long-tail conversion.
Phase 2: Start taking bigger creative swings to help us stand out online (e.g., pitching and running a campaign where we give away a $150K car to the best driver on our DriveShield platform), own the positioning and messaging for new products like GarageGuard, and build a team to manage organic GTM launches and our social media presence (like Reddit) with native channel expertise.
You will personally write the email campaigns, draft the in-app tooltips, and talk to drivers on Reddit; and you will be the voice of Jerry across channels.

Requirements

7+ years of experience in creative marketing with a heavy focus on copy and customer communications (and proven success with email and SMS campaigns).
Experience working with consumer brands.
A portfolio showcasing both your writing and creative craft.
Bachelor's Degree.

Benefits

We offer a comprehensive benefits package to regular employees, including health, dental, and vision coverage, paid time off, paid parental leave, 401(K) plan with employer matching, and wellness benefits, among others.
Equity opportunities may also be part of your total rewards package.

Jerry

Jerry is America’s first and only AllCarTM app. We’re redefining and radically improving all things car ownership.When Jerry launched its car insurance compare-and-buy service in 2019, we forever changed the experience of shopping for car insurance. Today, we’re reimagining every step of car ownership to make it better, faster, and more affordable.We’re committed to constantly innovating and improving our AI-powered AllCarTM app. From insurance and financing to maintenance and safety, we’ve got your back. Because we car.Our AllCarTM app makes handling everything car easier with: - PriceProtectTM: Find shockingly good insurance rates from 50+ insurance companies - GarageGuardTM: Keep track of your vehicle to diagnose issues, send scheduled maintenance reminders, estimate repair and maintenance prices, and recommend trusted service providers - DriveShieldTM: Become a safer driver by tracking your driving score and get rewarded with compelling safe-driving rewardsJerry makes owning a car easier by putting car owners first. By perfectly combining AI with human agents, our AllCarTM app provides more customers quality service, faster. Jerry customers can do everything in the app, without making a single phone call (unless they want to!). With 5 million customers nationwide, Jerry is the #1 rated and most downloaded app in its category.Led by serial entrepreneurs, tech alumni, and fintech, insurtech and auto experts, Jerry attracts people who are passionate about improving car ownership and saving Americans money, all while providing a seamless customer experience. We’re relentless, we’re moving fast, and it’s working. Jerry HQ is in Silicon Valley, with offices in Toronto and Buffalo, and remote team members in four countries. Ride with us.Awards:-Forbes/Statistica America’s Best Startup Employers, 2025-YCombinator Top Companies List, 2023-Art Agrawal named a Top 25 InsurTech CEO, 2022

Founded in 2017

Palo Alto, California, USA

356 employees (29 in marketing)

jerry.ai